Digital Marketing Manager (Fashion / Retail ) (JB5395)
Kontak Recruitment
Sandton
ZAR 200,000 - 300,000
Job description
Digital Marketing Manager (Fashion / Retail ) (JB5395) Sandton, Gauteng R30 000 to R35 000 a month CTC Permanent
A leading fashion retail brand is looking for a Digital Marketing Manager, a hands-on, creative, and agile individual who will lead the charge in amplifying their digital presence and brand impact. This is a dynamic, people-first business with a lean, close-knit team, where culture fit, collaboration, and a flair for creative problem-solving are just as important as technical skills.
You will take ownership of digital campaigns, lead brand storytelling, manage social media engagement, and bring fresh concepts to the table — all while ensuring digital strategies are fully aligned with business goals.
Minimum Requirements: Valid driver’s license and own transport (non-negotiable) Bachelor’s degree in Marketing, Communications, Business, or a related field 1–2 years’ experience in digital marketing, social media, or related roles — preferably within the retail or fashion industry Proven ability to thrive in fast-paced, agile environments, especially within small, collaborative teams Naturally proactive and confident in leading initiatives without being prompted A creative, trend-aware thinker with strong ideation and campaign development skills Strong communicator with excellent interpersonal skills and a vibrant, engaging personality High level of cultural fit — energetic, full of ideas, and able to positively influence team direction Proficiency in major social media platforms (Facebook, Instagram, Twitter) and tools (e.g., Hootsuite, Buffer) Basic knowledge of Google Ads, Facebook Ads, SEO/SEM, and digital performance reporting (KPIs, ROI) Skilled in content creation — copywriting, editing, and basic visual design (Canva, MS Office) Familiar with event planning and brand activations (e.g., store launches, CSI initiatives) Flexible to travel and work extended hours when needed
Duties and Responsibilities: Build and execute digital marketing strategies that reflect brand values and voice Oversee social media advertising campaigns and measure performance Create visually compelling and engaging multi-format content (photos, videos, copy) Grow and manage online communities with consistent engagement Collaborate with influencers to increase reach and awareness Monitor social media sentiment, respond to customer queries and comments Handle digital customer service touchpoints Perform ongoing SEO, SEM, and digital channel analytics Compile and present reports on digital performance, ROI, and campaign effectiveness Plan and manage key marketing events, including Black Friday and store launches Bring new ideas, creative input, and improvements to digital initiatives Ensure all digital content stays on-brand and aligned with business objectives Work closely with other departments to drive unified messaging and campaigns
Please do not apply using Scanned CVs, no supporting documentation is required at this point, this will be requested later.
Kontak Recruitment Disclaimer: Equal opportunity: All backgrounds are welcomed, with no bias. All are considered based on requirements. Job specifics: Requirements mirror advertisement, duties may adjust for client needs. Fair process: Fair assessment, only shortlisted candidates contacted due to volume. Privacy: Data processed as per Privacy Policy. By applying, you agree to data handling. We safeguard applicant info. Candidate verification: Candidates selected by the client are verified. False info may disqualify or end employment via the client. Offer clarity: Advert is not a binding offer. Written offers based on pre-employment conditions. No direct link: Advert is not tied to Kontak Recruitment. We assist in the employment process ONLY. Applicant Responsibility: Upon applying, confirmation of receipt for a specific advert is given. If no confirmation is received, you must verify with Kontak Recruitment.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.