Trainee Digital Marketing Specialist - WhatJobs Direct Durban

Placements24; Durban; Hybrid; ZAR 56,000 - 89,000; Full time

Benefits offered by this job

Comprehensive training

Mentorship

Live campaigns

Certifications

Potential full-time

Stipend

Durban team

Job summary

WhatJobs Direct in Durban invites ambitious individuals to join as Trainee Digital Marketing Specialist. This apprenticeship covers social media campaigns, SEO, content creation, and data analysis. You'll work with experienced professionals and gain hands-on experience with live campaigns.

You'll receive guidance, mentorship, and a clear path for career progression within the Durban team, with training, certifications, and potential for full-time employment after completion.

Qualifications

• A degree or diploma in Marketing, Communications, Business, or a related field.
• Basic understanding of digital marketing concepts and channels.
• Familiarity with social media platforms (e.g., Facebook, Instagram, LinkedIn, Twitter).

Responsibilities

• Assist in developing and executing digital marketing campaigns across platforms (social media, email, paid advertising).
• Support the creation of engaging content for social media, blogs, and websites.
• Help manage and grow social media communities and engagement.
• Conduct keyword research and assist SEO optimization efforts.
• Monitor and report on campaign performance using analytics tools.
• Learn about audience segmentation and targeted marketing strategies.
• Assist in managing email marketing lists and campaigns.
• Stay informed about the latest digital marketing trends and best practices.
• Collaborate with the marketing team on creative brainstorming and strategy sessions.
• Support A/B testing initiatives for ads, landing pages, and emails.

Skills

Digital marketing basics

Campaign analytics

Content creation

Social media management

SEO fundamentals

Education

Bachelor's degree or Diploma in Marketing/Communications/Business

Tools

Google Analytics

Google Workspace

Microsoft Office

Job description

About the Role

Our client, WhatJobs Direct, is looking for a bright and motivated Trainee Digital Marketing Specialist to join their energetic team based in Durban, KwaZulu-Natal. This apprenticeship is perfect for individuals keen to explore the exciting world of digital marketing, from social media campaigns to SEO strategies. You will be given the tools and guidance to develop expertise in various digital marketing channels. This role offers a fantastic entry point into the marketing industry, providing hands-on experience with real campaigns and data analysis. The Durban office provides a dynamic setting for learning and growth. You will work closely with experienced marketing professionals, contributing to strategy development and execution. If you're creative, analytical, and eager to make your mark in the digital space, this is the opportunity for you. Join a company that invests in its people and offers a clear path for career progression in Durban.

Key Responsibilities

• Assist in developing and executing digital marketing campaigns across various platforms (social media, email, paid advertising).
• Support the creation of engaging content for social media, blogs, and websites.
• Help manage and grow social media communities and engagement.
• Conduct keyword research and assist in SEO optimization efforts.
• Monitor and report on campaign performance using analytics tools.
• Learn about audience segmentation and targeted marketing strategies.
• Assist in managing email marketing lists and campaigns.
• Stay informed about the latest digital marketing trends and best practices.
• Collaborate with the marketing team on creative brainstorming and strategy sessions.
• Support A/B testing initiatives for ads, landing pages, and emails.

Requirements

• A degree or diploma in Marketing, Communications, Business, or a related field.
• Basic understanding of digital marketing concepts and channels.
• Familiarity with social media platforms (e.g., Facebook, Instagram, LinkedIn, Twitter).
• Excellent written and verbal communication skills in English.
• Strong creative flair and an eye for detail.
• Analytical mindset with the ability to interpret data.
• Proficiency in Microsoft Office Suite or Google Workspace.
• Eagerness to learn and adapt to new digital tools and platforms.
• Good organizational and time management skills.
• Must be legally authorized to work in South Africa.

Benefits

• Comprehensive training in all aspects of digital marketing.
• Mentorship from senior marketing professionals.
• Practical experience working on live campaigns.
• Opportunity to earn industry-recognized certifications.
• Potential for full-time employment post-apprenticeship.
• Competitive training stipend.
• Be part of a dynamic Durban marketing team.
• Exposure to innovative marketing strategies and tools.
• A collaborative and creative work atmosphere.
• Regular performance reviews and development feedback.