Apprentice Digital Marketing Specialist

Placements24; Pretoria; Hybrid; ZAR 50,000 - 73,000; Full time

Benefits offered by this job

Comprehensive training

Mentorship

Hands-on experience

Flexible remote

Career progression

Networking opportunities

Online courses

Job summary

WhatJobs Direct is offering a unique Apprenticeship opportunity for a budding Digital Marketing Specialist in Pretoria. You will gain hands‑on experience across SEO, SEM, content marketing, social media management, and email marketing while developing and executing effective online strategies.

This apprenticeship provides comprehensive training with mentorship from seasoned professionals, exposure to Google Ads, Facebook/Instagram, analytics, and the latest tools.

Qualifications

• Strong interest in digital marketing and online advertising.
• Excellent written and verbal communication skills.
• Creativity and storytelling/content creation.
• Basic understanding of social media platforms.
• Familiarity with digital marketing concepts is a plus.
• Ability to work independently in a remote setting.
• Good organizational skills and attention to detail.

Responsibilities

• Assist in developing and implementing digital marketing campaigns across various platforms (e.g., Google Ads, Facebook Ads, Instagram).
• Support the creation of engaging content for social media, blogs, and websites.
• Learn and apply Search Engine Optimization (SEO) techniques to improve website rankings.
• Assist in managing and monitoring social media channels and communities.
• Help draft and schedule email marketing campaigns.
• Conduct market research and competitor analysis.
• Track and report on key digital marketing metrics (e.g., website traffic, conversion rates, engagement).
• Collaborate with the marketing team on campaign strategies and execution.
• Stay updated with the latest digital marketing trends and best practices.
• Assist in managing online advertising budgets and optimizing ad spend.

Job description

About the Role

Our client, WhatJobs Direct, is offering a unique Apprenticeship opportunity for a budding Digital Marketing Specialist in **Pretoria**. This role is ideal for creative individuals with a passion for online content, social media, and digital advertising. You will gain hands‑on experience across various digital marketing channels, learning to develop and execute effective online strategies. The apprenticeship provides comprehensive training in SEO, SEM, content marketing, social media management, and email marketing. You'll be mentored by seasoned marketing professionals, working on exciting campaigns that drive business growth. This is a fully remote position, offering flexibility and the opportunity to work from anywhere within South Africa, though proximity to **Pretoria** is advantageous for occasional team meetups. We are seeking a motivated self‑starter with excellent communication skills and a strong desire to learn the intricacies of digital marketing. This role is crucial for enhancing our client's online presence and engaging with target audiences effectively.

Key Responsibilities

• Assist in developing and implementing digital marketing campaigns across various platforms (e.g., Google Ads, Facebook Ads, Instagram).
• Support the creation of engaging content for social media, blogs, and websites.
• Learn and apply Search Engine Optimization (SEO) techniques to improve website rankings.
• Assist in managing and monitoring social media channels and communities.
• Help draft and schedule email marketing campaigns.
• Conduct market research and competitor analysis.
• Track and report on key digital marketing metrics (e.g., website traffic, conversion rates, engagement).
• Collaborate with the marketing team on campaign strategies and execution.
• Stay updated with the latest digital marketing trends and best practices.
• Assist in managing online advertising budgets and optimizing ad spend.

Requirements

• A strong interest in digital marketing and online advertising.
• Excellent written and verbal communication skills.
• Creativity and a passion for storytelling and content creation.
• Basic understanding of social media platforms and their usage.
• Familiarity with digital marketing concepts is a plus but not essential.
• Ability to work independently and manage time effectively in a remote setting.
• Good organizational skills and attention to detail.
• Willingness to learn and adapt to new tools and strategies.
• Must have reliable internet access and a suitable home office setup.
• Eligibility to work remotely within South Africa.

Benefits

• Comprehensive training in all aspects of digital marketing.
• Mentorship from experienced digital marketing professionals.
• Hands‑on experience with industry‑leading marketing tools and platforms.
• Opportunity to contribute to impactful marketing campaigns.
• Flexible remote working arrangement.
• Clear career progression path within the digital marketing field.
• Networking opportunities with marketing professionals across South Africa.
• Allowance for online courses and professional development.