TikTok & Community Content Lead

Pops Golf; Johannesburg; On-site; ZAR 900,000 - 1,500,000; Full time

Job summary

Colgate-Palmolive SSA is seeking a Social Media & Content Lead to drive our social presence across Sub-Saharan Africa, with a strong emphasis on TikTok. You will shape strategy, oversee content creation, and collaborate with marketing and agency partners to grow brand relevance and market share.

You will lead social innovation, measure impact with regional KPIs, and partner with in-market teams to execute cohesive campaigns that resonate with diverse audiences in a fast-paced environment.

Qualifications

• 5+ years in social media strategy for a major brand
• Proven success on TikTok
• Experience coordinating with cross-functional teams
• Content development for platform-specific formats

Responsibilities

• Develop and drive the hubs social media strategy with a TikTok focus.
• Elevate content framework, velocity, and impact across channels.
• Collaborate with marketing, creative, and agencies to maximize performance.
• Manage the content calendar and SSA Africa social channels.
• Monitor performance with analytics, providing data-driven optimizations.
• Lead influencer/creator partnerships and social community engagement.

Skills

Social media strategy

TikTok expertise

Cross-functional collaboration

Analytics & reporting

Education

Bachelor’s degree in Marketing, Communications, or related field

Job description

Colgate-Palmolive SSA is seeking a Social Media & Content Lead to drive our social presence across Sub-Saharan Africa, with a strong emphasis on TikTok. You will shape strategy, oversee content creation, and collaborate with marketing and agency partners to grow brand relevance and market share.

You will lead social innovation, measure impact with regional KPIs, and partner with in-market teams to execute cohesive campaigns that resonate with diverse audiences in a fast-paced environment.