Social Media Marketing Specialist

Placements24; Vereeniging; Hybrid; ZAR 180,000 - 240,000; Full time

Job summary

Placements24 in Vereeniging is seeking a creative Social Media Marketing Specialist to manage online communities, develop engaging content, and grow brand visibility across platforms. The role offers a flexible remote option and a chance to drive performance through analytics and community engagement.

The position invites a proactive professional to stay current with trends, collaborate with a dynamic team, and contribute to the brand’s digital footprint from Vereeniging.

Qualifications

• Proven work experience as a Social Media Marketing Specialist or similar role.
• Excellent knowledge of major social media platforms and their audiences.
• Proficiency in creating engaging social media content and using management tools.
• Strong understanding of social media analytics and reporting.
• Excellent communication, interpersonal and organizational skills.

Responsibilities

• Develop and implement a comprehensive social media strategy across platforms.
• Create engaging content (text, images, videos) tailored for each platform.
• Monitor channels, respond to comments, and foster community engagement.
• Analyze metrics and report on campaign performance, identifying trends.
• Stay up-to-date with social media trends, tools and best practices.

Skills

Social media strategy

Platform knowledge

Content creation

Analytics & reporting

Communication & teamwork

Tools

Social media tools

Job description

About the Role

Our client is seeking a creative and experienced Social Media Marketing Specialist to manage their online community and social media presence. This role, while based in Vereeniging , offers a flexible remote work option. You will be responsible for developing engaging content, managing social media platforms, and driving community interaction to enhance brand visibility and engagement. This is an exciting opportunity for a social media savvy individual to make a significant impact on our client's brand perception and digital footprint.

Key Responsibilities

• Develop and implement a comprehensive social media strategy across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
• Create engaging, high-quality content, including text, images, and videos, tailored for each platform.
• Monitor social media channels, respond to comments and messages, and foster community engagement.
• Analyze social media metrics and report on campaign performance, identifying trends and opportunities.
• Stay up-to-date with the latest social media trends, tools, and best practices.

Requirements

• Proven work experience as a Social Media Marketing Specialist or similar role.
• Excellent knowledge of major social media platforms and their respective audiences.
• Proficiency in creating engaging social media content and using social media management tools.
• Strong understanding of social media analytics and reporting.
• Excellent communication, interpersonal, and organizational skills.

Benefits

• Competitive salary and potential for performance-based incentives.
• Flexible work arrangement with remote work possibilities.
• Opportunities for professional development and attending industry events.
• Comprehensive health and wellness benefits.
• A dynamic and creative team environment in Vereeniging .