Social Media Marketing Manager

Placements24; Bloemfontein; On-site; ZAR 360,000 - 540,000; Full time

Benefits offered by this job

Competitive salary

Bloemfontein location

Health benefits

Paid time off

Creative environment

Job summary

Placements24 in Bloemfontein is seeking an experienced and creative Social Media Marketing Manager to lead our social media strategy, grow the brand's online presence, and engage with the community. You will develop strategy, create and schedule content across Facebook, Instagram, Twitter and LinkedIn, monitor trends, and analyze performance to drive measurable results through focused campaigns.

Join a dynamic team and shape our brand's digital voice in Bloemfontein, with opportunities for

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum of 4 years of experience in social media marketing and management.
• Proficiency with social media management tools (e.g., Buffer, Sprout Social) and analytics platforms.
• Strong understanding of current social media trends, algorithms, and best practices.

Responsibilities

• Develop and implement a comprehensive social media strategy aligned with marketing goals and brand identity.
• Create, curate, and schedule engaging content across all relevant social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
• Monitor social media channels for trends, conversations, and user engagement, responding promptly and professionally.
• Analyze social media performance data using analytics tools, providing regular reports on key metrics and insights for optimization.
• Manage paid social media advertising campaigns, including budget allocation, targeting, and creative development.
• Build and nurture relationships with online communities and influencers to foster brand advocacy.

Education

Bachelor's degree in Marketing, Communications, or a related field

Tools

Buffer

Sprout Social

Job description

About the Role

Our client is seeking an experienced and creative Social Media Marketing Manager to lead their social media strategy in Bloemfontein . This role is pivotal in growing our brand's online presence, engaging with our community, and driving measurable results through impactful social media campaigns. You will be responsible for developing strategy, managing content, analyzing performance, and staying ahead of social media trends. Join a dynamic team and play a key role in shaping our brand's digital voice in Bloemfontein .

Key Responsibilities

• Develop and implement a comprehensive social media strategy aligned with marketing goals and brand identity.
• Create, curate, and schedule engaging content across all relevant social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
• Monitor social media channels for trends, conversations, and user engagement, responding promptly and professionally.
• Analyze social media performance data using analytics tools, providing regular reports on key metrics and insights for optimization.
• Manage paid social media advertising campaigns, including budget allocation, targeting, and creative development.
• Build and nurture relationships with online communities and influencers to foster brand advocacy.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum of 4 years of experience in social media marketing and management.
• Proven track record of developing successful social media strategies and campaigns that drive engagement and growth.
• Proficiency with social media management tools (e.g., Buffer, Sprout Social) and analytics platforms.
• Strong understanding of current social media trends, algorithms, and best practices.

Benefits

• Competitive annual salary.
• Opportunity to work in a prominent city like Bloemfontein .
• Comprehensive health and wellness benefits package.
• Paid time off and opportunities for professional development.
• A creative and collaborative work environment with a focus on innovation.