SEO Director

Jobtailor; Johannesburg; On-site; ZAR 1,200,000 - 1,800,000; Full time

Job summary

Jobtailor in Johannesburg seeks an experienced Senior SEO Director to own and evolve enterprise SEO strategies for our main client accounts. You will lead a team of Senior SEO Managers, collaborate with Content, Digital PR, and Paid Media to shape integrated plans, and drive measurable growth through data-driven insights.

This role demands executive-level communication, strong stakeholder engagement, and a track record of organic growth via technical SEO, automation, and AI-driven optimization.

Qualifications

• 8+ years of experience in enterprise-level SEO strategy.
• Knowledge of technical SEO, structured data and web performance.
• Advanced expertise in SEO analytics, automation and reporting.
• Proficiency in GA4, Adobe Analytics, Looker Studio and enterprise platforms.
• Strong understanding of digital PR, content marketing and authority-building.

Responsibilities

• Define and own SEO strategies across main client accounts.
• Act as the primary strategic consultant for clients with high-level insights.
• Collaborate with Content, Digital PR and Paid Media on Earned Media plans.
• Own SEO measurement frameworks using GA4, Looker Studio and analytics tools.
• Implement AI-driven content optimization and automation initiatives.
• Oversee delivery across technical SEO, content and link-building.
• Own client KPIs while maintaining profitability.
• Mentor Senior SEO Managers and SEO Managers.
• Lead training programs and peer-to-peer learning initiatives.
• Monitor industry trends, algorithm updates and new tech.
• Champion AI-driven automation and data-driven insights.

Skills

SEO Strategy

Technical SEO

Structured Data

JavaScript Frameworks

Web Performance Optimization

SEO Analytics

Automation

Reporting

Content Marketing

Link-Building

Tools

Google Search Console

Looker Studio

Enterprise SEO Platforms

Adobe Analytics

GA4

Job description

Job Responsibilities

• Define and own SEO strategies across main client accounts
• Act as the primary strategic consultant for clients, providing high-level SEO insights and driving measurable growth
• Collaborate with Content, Digital PR, and Paid Media teams on integrated Earned Media strategies
• Own and evolve SEO measurement frameworks using GA4, Adobe Analytics, Google Search Console, Looker Studio, and enterprise SEO platforms
• Implement SEO innovations including AI-driven content optimization, automation, and data science applications
• Oversee operational delivery across technical SEO, content marketing, and link-building initiatives
• Own client performance KPIs while maintaining profitability
• Manage, mentor, and develop Senior SEO Managers and SEO Managers
• Implement training programs, workshops, and peer-to-peer learning initiatives
• Monitor SEO industry trends, algorithm updates, and emerging technologies
• Champion AI-driven automation, data-driven insights, and advanced SEO methodologies

Requirements

• 8+ years of experience in enterprise-level SEO strategy, with experience delivering organic growth
• Knowledge of technical SEO, structured data, JavaScript frameworks, and web performance optimization
• Advanced expertise in SEO analytics, automation, and reporting
• Proficiency in GA4, Adobe Analytics, Looker Studio, and enterprise SEO platforms
• Strong understanding of digital PR, content marketing, and authority-building strategies
• Ability to translate complex SEO insights into executive-level recommendations and strategic roadmaps
• Ability to engage and build strong relationships with senior stakeholders, both internally and externally
• Organisational and project management skills, capable of handling multiple high-profile projects
• Ability to present complex ideas persuasively
• Resume in English
• Legal right to work and remain in the country and location in which the role is advertised
• Comfortable working in English on a daily basis

Core Competencies

Demonstrates extensive expertise in enterprise-level SEO strategy, focusing on driving organic growth through advanced analytics, technical SEO, and innovative methodologies. Capable of managing teams, mentoring staff, and delivering strategic insights to senior stakeholders.

Highest-signal resume keywords

• Enterprise-Level SEO Strategy
• Technical SEO
• GA4
• Adobe Analytics
• SEO Analytics

Hard Skills

• SEO Strategy
• Technical SEO
• Structured Data
• JavaScript Frameworks
• Web Performance Optimization
• SEO Analytics
• Automation
• Reporting
• Content Marketing
• Link-Building

Soft Skills

• Organisational Skills
• Project Management
• Relationship Building
• Persuasive Presentation

Industry Keywords

• Digital PR
• Authority-Building Strategies
• SEO Measurement Frameworks
• AI-Driven Content Optimization
• Data Science Applications

Tools & Technologies

• Google Search Console
• Looker Studio
• Enterprise SEO Platforms