SEO and Paid Media Executive

Remote Recruitment; South Africa; Remote; ZAR 767,000 - 1,205,000; Full time

Job summary

Remote Recruitment is hiring an SEO and Paid Media Executive for a UK digital marketing agency, fully remote from South Africa, owning SEO, AI search visibility (AEO and GEO) and paid media across client accounts.

The role blends hands-on paid media with generative engine optimisation to improve AI-driven citations and client exposure. You will work UK business hours and coordinate campaigns across multiple client accounts.

Qualifications

• 2 to 4+ years' hands-on experience across SEO and paid media, agency side preferred, including managing client paid spends of £10k+ per month.
• Hands-on experience building, editing and optimising pages in WordPress.
• Practical exposure to AI-focused SEO practices and paid media.

Responsibilities

• Technical SEO, schema, metadata and content optimisation directly inside client WordPress sites, plus audits covering Core Web Vitals, indexability, canonicals and crawl budget.
• Build client entities across Schema.org, Wikidata, Wikipedia and industry databases, and structure content to capture citations in AI Overviews, Perplexity and ChatGPT.
• Maintain AI discovery standards across client domains: llms.txt, robots.txt AI crawler directives and machine-readable Markdown.
• Build, optimise and scale paid search, display and social campaigns across Google Ads, Meta and LinkedIn to ROAS and CPA targets, including Google Merchant Center feeds for Shopping and Performance Max.
• Track rankings, LLM citation frequency and entity visibility in SE Ranking, maintain GTM and GA4 tracking, and deliver monthly and quarterly performance updates directly to clients.

Skills

SEO

Paid media

Client communication

Tools

SE Ranking

GA4

Google Tag Manager

Screaming Frog

Google Search Console

Google Merchant Center

WordPress

Job description

Remote Recruitment is hiring an SEO and Paid Media Executive for a UK digital marketing agency, fully remote from South Africa, owning SEO, AI search visibility (AEO and GEO) and paid media across client accounts.

Our client is an ambitious UK-based digital marketing agency, part of a wider group of specialist businesses. Search is shifting from links to AI-driven answers in Google AI Overviews, ChatGPT, Perplexity, Gemini and Claude. This role blends hands-on paid media (Google Ads, paid social, Shopping) with generative engine optimisation (GEO) and answer engine optimisation (AEO), so clients are cited in AI answers, not just ranked. Full-time, UK business hours.

Key responsibilities

• Technical SEO, schema, metadata and content optimisation directly inside client WordPress sites, plus audits covering Core Web Vitals, indexability, canonicals and crawl budget.
• Build client entities across Schema.org, Wikidata, Wikipedia and industry databases, and structure content to capture citations in AI Overviews, Perplexity and ChatGPT.
• Maintain AI discovery standards across client domains: llms.txt, robots.txt AI crawler directives and machine-readable Markdown.
• Build, optimise and scale paid search, display and social campaigns across Google Ads, Meta and LinkedIn to ROAS and CPA targets, including Google Merchant Center feeds for Shopping and Performance Max.
• Track rankings, LLM citation frequency and entity visibility in SE Ranking, maintain GTM and GA4 tracking, and deliver monthly and quarterly performance updates directly to clients.

Requirements

What you'll need

• 2 to 4+ years' hands-on experience across SEO and paid media, agency side preferred, including managing client paid spends of £10k+ per month.
• Hands-on experience building, editing and optimising pages in WordPress.
• Practical exposure to AEO and GEO: earning AI engine citations, building brand entities in Wikidata or Wikipedia, managing llms.txt, Schema.org and AI crawler permissions.
• Experience with SE Ranking, GA4, Google Tag Manager, Screaming Frog and Google Search Console, plus Google Merchant Center product feeds for Shopping and PMax.
• A confident communicator who can explain technical search concepts to clients in plain English.

Nice to have

• Shopify, WooCommerce or Magento experience.
• Working knowledge of server-side tracking and first-party data strategies.
• Campaigns run in international markets.
• Fully remote from South Africa with a UK agency, working UK business hours.
• Paid UK bank holidays and a long-term permanent placement, not project work.
• Direct client contact and the chance to build an agency's AEO and GEO capability from the ground up.

SEO and Paid Media Executive • Gauteng, ZA