Senior Social Media & Ecommerce Strategy Lead (Hybrid)

Placements24; Sandton; Hybrid; ZAR 1,200,000 - 1,800,000; Full time

Benefits offered by this job

Bonus opportunities

Professional development programs

Hybrid office-based role in Sandton

Job summary

Placements24 in Sandton, Gauteng, seeks a seasoned Lead Social Media & E-commerce Strategist to drive digital engagement and online revenue. This senior role leads a team, shapes campaigns, and partners with marketing and product to deliver measurable impact.

The candidate will develop overarching strategies, optimize conversions, and manage budgets while maintaining brand voice across platforms, in a hybrid office setting.

Qualifications

• Master's degree in Marketing, Business Administration, Communications, or related field.
• 10+ years in digital marketing with 5+ years in leadership in social media & ecommerce.
• Proven track record leading large-scale social media and ecommerce strategies.
• Expertise in CRO, UX and CRM concepts for online revenue growth.
• Strong presentation, communication and cross-functional collaboration skills.

Responsibilities

• Develop and oversee social media and ecommerce strategies aligned to business goals.
• Lead, mentor and manage a team of social media and ecommerce professionals.
• Define KPIs and report progress to executive leadership.
• Drive conversion optimization and customer journey mapping to maximize revenue.
• Oversee content creation for social platforms and manage paid social budgets.
• Collaborate with marketing, sales and product teams for integrated campaigns.
• Analyze trends, competitors and insights to inform strategic decisions.
• Manage relationships with external agencies, influencers and platform partners.

Skills

Leadership

Strategic thinking

Analytics

Budget management

Content strategy

Education

Master's degree in Marketing, Business Administration, or Communications

Tools

Facebook Ads

Google Ads

CRM software

Job description

Placements24 in Sandton, Gauteng, seeks a seasoned Lead Social Media & E-commerce Strategist to drive digital engagement and online revenue. This senior role leads a team, shapes campaigns, and partners with marketing and product to deliver measurable impact.

The candidate will develop overarching strategies, optimize conversions, and manage budgets while maintaining brand voice across platforms, in a hybrid office setting.