Senior Public Relations Executive

Placements24; Soweto; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Competitive salary

Full remote work arrangement

Health and wellness benefits

Professional development and career-oc

Job summary

Placements24 is seeking a Senior Public Relations Executive to drive strategic communications and elevate the company’s public image. This remote role requires proactive media engagement, high-impact storytelling, and advisory support to senior leadership on PR initiatives.

You will develop and execute campaigns, manage media relationships, monitor coverage, and report insights to stakeholders, contributing to brand credibility and market visibility from anywhere.

Qualifications

• Master's degree in Public Relations, Communications, Journalism, or a related field.
• 5-7 years of progressive experience in public relations, preferably with agency or corporate experience.
• Demonstrated success in developing and implementing effective PR campaigns.
• Exceptional written and verbal communication skills, with strong storytelling abilities.
• Proven experience in media relations, crisis communications, and reputation management.

Responsibilities

• Develop and execute strategic PR plans that align with business objectives and enhance brand reputation.
• Cultivate and maintain strong, productive relationships with key media contacts and industry influencers.
• Write and distribute high-impact press releases, statements, and other communication materials.
• Proactively pitch stories and secure positive coverage in relevant traditional and digital media outlets.
• Advise senior management on PR strategies, potential risks, and communication best practices.
• Monitor media coverage and analyze its impact, reporting findings to stakeholders.

Skills

Media relations

Crisis communications

Storytelling

Written communication

Education

Master's degree

Job description

About the Role

Our client is looking for a highly accomplished Senior Public Relations Executive to drive strategic communication initiatives, working remotely. This role demands a proactive approach to enhancing the company's public image, managing media relationships, and developing compelling narratives. You will be instrumental in advising senior leadership on PR matters and executing campaigns that resonate with target audiences. As a key member of the Media & PR team, you will leverage your expertise to build brand visibility and credibility from anywhere, contributing significantly to our client's reputation.

Key Responsibilities

• Develop and execute strategic PR plans that align with business objectives and enhance brand reputation.
• Cultivate and maintain strong, productive relationships with key media contacts and industry influencers.
• Write and distribute high-impact press releases, statements, and other communication materials.
• Proactively pitch stories and secure positive coverage in relevant traditional and digital media outlets.
• Advise senior management on PR strategies, potential risks, and communication best practices.
• Monitor media coverage and analyze its impact, reporting findings to stakeholders.

Requirements

• Master's degree in Public Relations, Communications, Journalism, or a related field.
• 5-7 years of progressive experience in public relations, preferably with agency or corporate experience.
• Demonstrated success in developing and implementing effective PR campaigns.
• Exceptional written and verbal communication skills, with strong storytelling abilities.
• Proven experience in media relations, crisis communications, and reputation management.
• Must be adept at remote work and possess excellent self-management skills.

Benefits

• Competitive salary and performance-based incentives.
• Full remote work arrangement, offering flexibility and work-life balance.
• Comprehensive health and wellness benefits.
• Significant opportunities for professional development and advancement in the Media & PR field.
• Be part of a forward-thinking organization that values strategic communication.