Senior PR Lead (Remote) - Brand & Media Strategy

Placements24; Gqeberha; Hybrid; ZAR 800,000 - 1,300,000; Full time

Benefits offered by this job

Remote work

Professional development

Home office stipend

Health benefits

Brand campaigns

Job summary

Placements24 is seeking a Senior PR Manager to lead public relations initiatives in a fully remote capacity. You will develop and execute strategic PR campaigns, nurture media and influencer relationships, oversee crisis communications, and collaborate with marketing and executive teams to strengthen our brand reputation.

The ideal candidate has at least 6 years in PR or corporate comms, outstanding writing and storytelling skills, and a proven ability to drive media coverage from a home office.

Qualifications

• Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or related field.
• Minimum of 6 years of progressive experience in public relations or corporate communications.
• Proven track record in securing positive media coverage and managing brand reputation.
• Excellent written and verbal communication skills with persuasive storytelling.
• Proven ability to build and maintain media and influencer relationships.
• Experience with media monitoring tools and PR software.

Responsibilities

• Develop, implement, and manage comprehensive public relations strategies to support company objectives.
• Build and maintain strong relationships with media outlets, journalists, bloggers, and influencers.
• Craft compelling press releases, media pitches, talking points, and other PR materials.
• Identify opportunities for media coverage and brand exposure.
• Manage media inquiries, interviews, and press events effectively.
• Monitor media landscape and analyze coverage to report on PR effectiveness and sentiment.
• Collaborate with marketing, social media, and executive teams for integrated campaigns.
• Develop and execute crisis communication plans as needed.
• Provide strategic counsel on PR matters and reputational risks.
• Manage PR budgets and track campaign ROI.

Skills

Public relations

Media relations

Strategic thinking

Crisis management

Budget management

Remote work

Education

Bachelor's degree in PR/Communications

Tools

PR software

Media monitoring tools

Job description

Placements24 is seeking a Senior PR Manager to lead public relations initiatives in a fully remote capacity. You will develop and execute strategic PR campaigns, nurture media and influencer relationships, oversee crisis communications, and collaborate with marketing and executive teams to strengthen our brand reputation.

The ideal candidate has at least 6 years in PR or corporate comms, outstanding writing and storytelling skills, and a proven ability to drive media coverage from a home office.