Senior PR Strategist — Remote, Strategic Leadership

Placements24; Klerksdorp; Hybrid; ZAR 900,000 - 1,350,000; Full time

Benefits offered by this job

Remote-first policy

Health insurance

Professional development budget

Home office stipend

Performance-based bonuses

Technology provided

Job summary

Placements24 is seeking a Senior PR Strategist to lead the public relations agenda from a fully remote position. You will develop long-term PR strategies, manage senior media relationships, and advise leadership on communications.

A strategic thinker with a proven track record in complex campaigns will excel in this role. You will mentor junior staff, monitor industry trends, and guide crisis communications while coordinating with cross-functional teams to amplify brand narrative across national

Qualifications

• Master's degree required in PR/Communications/Marketing or related field.
• At least 10+ years of progressive PR experience with strong strategy development.
• Proven success in delivering complex, multi-faceted campaigns for major brands.
• Exceptional strategic thinking, analytical & problem-solving abilities.
• Extensive national and international media network.

Responsibilities

• Develop and execute long-term PR strategies aligned with business objectives.
• Provide strategic counsel to senior executives on PR matters.
• Cultivate relationships with key media figures, industry leaders and influencers.
• Oversee crisis communication planning and execution.
• Identify opportunities for positive media coverage and storytelling.
• Lead and mentor junior PR professionals in strategy development and execution.
• Monitor trends and competitive landscape to inform strategy.
• Manage PR budgets and resource allocation.
• Develop measurement frameworks to assess PR campaign effectiveness.
• Collaborate with cross-functional teams to amplify the brand narrative.

Skills

Strategic thinking

Media relations

Leadership

Crisis communications

PR analytics

Education

Master's degree in Public Relations/Communications/Marketing

Tools

PR analytics tools

Job description

Placements24 is seeking a Senior PR Strategist to lead the public relations agenda from a fully remote position. You will develop long-term PR strategies, manage senior media relationships, and advise leadership on communications.

A strategic thinker with a proven track record in complex campaigns will excel in this role. You will mentor junior staff, monitor industry trends, and guide crisis communications while coordinating with cross-functional teams to amplify brand narrative across national