Senior PR Account Manager

Placements24; East London; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Health insurance

Performance bonuses

Hybrid work model

Job summary

Placements24 in East London, Eastern Cape, seeks a Senior PR Account Manager to lead key client accounts within a top-tier media & PR agency. Hybrid role based in East London, requiring strategic thinking, strong client management, and campaign execution skills.

You will oversee PR strategies across sectors, build media relationships, mentor junior staff, manage budgets, prepare reports, and contribute to agency growth with creative campaigns and measurable results.

Qualifications

• Bachelor’s degree in Public Relations, Communications, Marketing, or a related discipline.
• Minimum 6 years’ agency-side PR experience with a proven client-management track record.
• Expertise in integrated PR campaigns across diverse sectors.

Responsibilities

• Manage and grow a portfolio of client accounts as the primary contact.
• Develop and implement comprehensive PR strategies for each client.
• Oversee media relations, content development, and influencer outreach.
• Strengthen media contacts and secure coverage for clients.
• Provide strategic counsel and day-to-day client support.
• Lead brainstorming and develop innovative campaign ideas.
• Manage budgets, resources, and invoicing.
• Mentor junior staff and foster high performance.
• Monitor industry trends and provide insights to clients and teams.
• Prepare and present client campaign reports and ROI.

Skills

PR strategy

Client management

Media relations

Campaign execution

Budget management

Team leadership

Hybrid work

Strategic thinking

Measurement tools

Education

Bachelor's degree in PR/Communications

Tools

PR software

Measurement tools

Job description

About the Role

Our client is seeking a dynamic and client-focused Senior PR Account Manager to lead key accounts within their prestigious Media & PR agency. This hybrid role, based in East London, Eastern Cape , requires a strategic thinker with exceptional client management and campaign execution skills. You will be responsible for overseeing public relations strategies for a portfolio of clients, ensuring their communication objectives are met with creativity and precision. The ideal candidate is a seasoned PR professional with a deep understanding of various industries and a proven ability to deliver outstanding results. This is a pivotal opportunity to manage high-profile client relationships and drive impactful PR campaigns.

Key Responsibilities

• Manage and grow a portfolio of client accounts, serving as the primary point of contact.
• Develop and implement comprehensive PR strategies tailored to each client's unique goals and target audiences.
• Oversee the creation and execution of media relations, content development, and influencer outreach campaigns.
• Build and maintain strong relationships with media contacts, securing positive and consistent coverage for clients.
• Provide strategic counsel and day-to-day support to clients, anticipating their needs and challenges.
• Lead brainstorming sessions and develop innovative campaign ideas.
• Manage client budgets, ensuring efficient allocation of resources and timely invoicing.
• Mentor and guide junior account staff, fostering a high-performance team environment.
• Monitor industry trends and competitor activities, providing insights and recommendations to clients and internal teams.
• Prepare and present client reports, demonstrating campaign performance and ROI.

Requirements

• Bachelor's degree in Public Relations, Communications, Marketing, or a related discipline.
• Minimum of 6 years of experience in agency-side public relations, with a strong track record of successful client management.
• Demonstrated expertise in developing and executing integrated PR campaigns across various sectors.
• Excellent client relationship management skills, with a reputation for exceptional service.
• Strong media relations skills, with established contacts and a proven ability to secure coverage.
• Outstanding written and verbal communication skills, including presentation abilities.
• Experience in managing budgets, timelines, and cross-functional teams.
• Ability to thrive in a fast-paced, collaborative, and hybrid work environment.
• Strategic thinking and problem-solving capabilities.
• Familiarity with PR software and measurement tools is essential.

Benefits

• Our client offers a competitive salary, a comprehensive benefits package including health insurance and performance bonuses, and significant opportunities for career advancement.
• This hybrid role, located in East London , offers a balanced work-life structure, combining collaborative office time with remote flexibility.
• You will work with a diverse range of exciting clients and contribute to the strategic direction of a leading PR agency.