Senior Performance Marketing Lead – Remote

Blacksmith Agency LLC; South Africa; Híbrido; ZAR 900.000 - 1.300.000; Jornada completa

Descripción de la vacante

Blacksmith Agency is scaling its marketing division to support a growing portfolio of PPC and SEO clients across multifamily, B2B and technical verticals. As Performance Marketing Specialist at Blacksmith, you own strategy, performance and client-facing leadership across paid search, paid social, SEO and conversion optimization.

This hybrid role blends strategic direction with hands-on execution. You will join sales calls, oversee internal and external specialists, build performance roadmaps and

Formación

• 4–7 years in PPC/SEO or multi-channel full-funnel strategy.
• Experience running paid and organic channels concurrently.
• Ability to build and articulate strategic recommendations for clients.
• Oversight of execution teams and deliverable quality.
• Strong analytical skills and rapid performance issue diagnosis.

Responsabilidades

• Lead strategy for all PPC and SEO clients across industries.
• Join sales calls to validate scope, pitch recommendations and help close deals.
• Build 90 day, 6 month and annual growth roadmaps for every client.
• Own client performance across Google Ads, Meta, Microsoft and organic search.
• Audit PPC campaigns, keywords, bidding, landing pages and CRO opportunities.
• Oversee technical SEO, on-page SEO, link building and AI-driven content.
• Own KPI tracking, attribution and analytics accuracy.
• Provide weekly direction and QA, coordinate priorities with the marketing project manager.
• Present monthly and quarterly performance summaries to clients.

Conocimientos

Strategic PPC & SEO

Multi-channel management

Analytical problem-solving

Client leadership

Performance optimization

Campaign analytics

Herramientas

Google Ads

GA4

Google Search Console

Keyword research tools

Paid media optimization

Descripción del empleo

Blacksmith Agency is scaling its marketing division to support a growing portfolio of PPC and SEO clients across multifamily, B2B and technical verticals. As Performance Marketing Specialist at Blacksmith, you own strategy, performance and client-facing leadership across paid search, paid social, SEO and conversion optimization.

This hybrid role blends strategic direction with hands-on execution. You will join sales calls, oversee internal and external specialists, build performance roadmaps and