Senior Media Planner – Remote Campaign Innovator

Placements24; Durban; Hybride; ZAR 520 000 - 780 000; Plein temps

Avantages offerts par ce poste

Performance bonuses

Completely remote

Home office setup allowance

Comprehensive health insurance

Résumé du poste

Placements24 seeks a Senior Media Planner to join our fully remote team. You will develop and execute integrated media plans across digital, print, broadcast and outdoor channels, driving reach and ROI for diverse clients.

A seasoned professional with 5+ years in media planning and buying, you will analyze performance data, negotiate with vendors, and collaborate with account management and creative teams to align strategies with client objectives.

Qualifications

• Bachelor's degree in Marketing, Advertising, Communications, or related field.
• Min 5 years of media planning and buying experience with strategic development.
• Proficiency with Nielsen, Comscore, and Google Analytics.
• Strong analytical, negotiation, and presentation abilities.
• Proven success managing complex media campaigns for diverse clients.
• Deep understanding of media landscape and consumer behavior.

Responsabilités

• Develop and present integrated media plans based on client objectives, target audience, and budget.
• Analyze media performance data to optimize campaigns, improve ROI, and identify new opportunities.
• Negotiate with media vendors to secure the best rates and placements across digital, print, broadcast, and outdoor channels.
• Collaborate with account management and creative teams to ensure media strategies align with overall campaign goals.
• Stay abreast of industry trends, emerging media channels, and competitive landscape changes.
• Manage media budgets effectively, ensuring accurate forecasting and reconciliation.

Connaissances

Analytical skills

Negotiation

Presentation skills

Strategic media planning

Client collaboration

Media data analysis

Formation

Bachelor's degree in Marketing/Advertising/Communications

Outils

Nielsen

Comscore

Google Analytics

Description du poste

Placements24 seeks a Senior Media Planner to join our fully remote team. You will develop and execute integrated media plans across digital, print, broadcast and outdoor channels, driving reach and ROI for diverse clients.

A seasoned professional with 5+ years in media planning and buying, you will analyze performance data, negotiate with vendors, and collaborate with account management and creative teams to align strategies with client objectives.