Senior E-commerce Analytics Specialist

Placements24; Randburg; Hybrid; ZAR 900,000 - 1,200,000; Full time

Benefits offered by this job

Fully remote

Flexible schedule

Professional development

Job summary

Placements24 is seeking a Senior E-commerce Analytics Specialist to uncover actionable insights from complex datasets and drive strategic decisions. This role focuses on optimizing online business performance and requires strong SQL, analytics, and data visualization skills.

The position offers a fully remote arrangement, with collaboration across marketing, product, and operations teams. The ideal candidate has 5+ years of experience in e-commerce analytics, proficiency in Tableau/Power BI, and

Qualifications

• 5+ years of experience in data analysis, BI, or analytics with a focus on e-commerce.
• Proficient in SQL for data extraction and manipulation.
• Experience with data visualization tools (Tableau or Power BI) and web analytics platforms (GA/Adobe Analytics).
• Python or R experience is highly desirable for advanced analyses.
• Strong understanding of e-commerce KPIs, drivers, and business impact.

Responsibilities

• Develop and maintain dashboards and reports tracking e-commerce KPIs such as conversion rate, AOV, LTV, and traffic sources.
• Analyze customer behavior, sales trends, marketing campaigns, and website UX to uncover insights.
• Apply advanced analytics tools and methodologies to extract and interpret data.
• Identify performance drivers and provide strategic recommendations for optimization and growth.
• Collaborate with marketing, product, and operations to deliver data-driven insights to leadership.
• Conduct A/B testing analyses and drive improvements in conversion and user journeys.
• Develop predictive models and forecasts for sales and customer behavior.

Skills

SQL proficiency

Data visualization

Python or R

Statistical analysis

Communication skills

Remote work capability

Education

Bachelor's or Master's in Statistics/Mathematics/Economics/CS

Tools

Tableau

Power BI

Google Analytics

Adobe Analytics

Excel

Job description

About the Role

Our client, a data-driven e-commerce powerhouse, is seeking a highly analytical Senior E-commerce Analytics Specialist to join their team. This role is critical for uncovering actionable insights from complex datasets to drive strategic decision-making and optimize online business performance. The ideal candidate will possess a profound understanding of e-commerce metrics, advanced analytical techniques, and the ability to translate data into clear, compelling recommendations for various stakeholders. This position offers a significant opportunity to influence the company's growth trajectory through insightful analysis, with the flexibility of a remote work arrangement.

Key Responsibilities

• Develop and maintain comprehensive dashboards and reports tracking key e-commerce KPIs (e.g., conversion rates, AOV, LTV, traffic sources).
• Conduct in-depth analysis of customer behavior, sales trends, marketing campaign performance, and website user experience.
• Utilize advanced analytical tools and methodologies (e.g., SQL, Python, R, advanced Excel) to extract and interpret data.
• Identify key drivers of business performance and provide strategic recommendations for optimization and growth.
• Collaborate closely with marketing, product, and operations teams to provide data-driven insights and support strategic initiatives.
• Perform A/B testing analysis and provide insights to improve website conversion rates and user journeys.
• Develop predictive models and forecasts for sales, customer behavior, and other key metrics.
• Stay abreast of the latest trends in e-commerce analytics, data science, and visualization tools.
• Communicate complex findings and recommendations clearly and concisely to both technical and non-technical audiences.
• Ensure data accuracy and integrity across all reporting and analytical processes.

Requirements

• Minimum of 5 years of experience in data analysis, business intelligence, or analytics, with a strong focus on e-commerce.
• Proven expertise in using SQL for data extraction and manipulation.
• Proficiency in data visualization tools (e.g., Tableau, Power BI) and web analytics platforms (e.g., Google Analytics, Adobe Analytics).
• Experience with statistical analysis and programming languages like Python or R is highly desirable.
• Strong understanding of e-commerce metrics, KPIs, and business drivers.
• Excellent analytical, critical thinking, and problem-solving skills.
• Ability to translate complex data into actionable business insights and recommendations.
• Strong communication and presentation skills, with experience presenting to senior leadership.
• Bachelor's or Master's degree in Statistics, Mathematics, Economics, Computer Science, or a related quantitative field.
• Ability to work effectively and independently in a remote environment.

Benefits

• Competitive annual salary of R .
• Fully remote work arrangement, providing significant flexibility.
• Opportunity to drive strategic decisions through data insights for a leading e-commerce business.
• Access to state-of-the-art analytics tools and technologies.
• Professional development and continuous learning opportunities.
• Collaborative and intellectually stimulating remote work environment.
• Significant impact on business growth and optimization strategies.