Senior Brand & Product Designer

TMA Proactive Partners; Cape Town; Remote; ZAR 900,000 - 1,300,000; Full time

Job summary

TMA Proactive Partners is seeking a Senior Brand & Product Designer to lead brand identities, visual systems and high-quality digital products. The role blends brand strategy, graphic design and UX/UI, with hands-on execution and collaboration with developers.

You’ll shape marketing assets, design systems, and scalable components for web and app experiences while mentoring teammates in a small, fast-moving studio environment.

Qualifications

• 7+ years of professional design experience.
• Experience in a design studio, creative agency, or digital product environment.
• Brand development and visual identity work.
• Brands developed from concept or from the ground up.
• Strong typography and visual design.

Responsibilities

• Lead development of brand identities and visual systems.
• Develop and evolve brands from concept to fully realised identity systems.
• Create high-quality marketing, campaign, editorial and digital brand assets.
• Build, maintain and evolve scalable design systems for web and app products.
• Produce wireframes, prototypes and high-fidelity user interfaces.
• Translate brand systems consistently across digital product experiences.
• Conduct design reviews and provide clear, constructive feedback.
• Work closely with developers throughout implementation.
• Review production builds and conduct design QA for visual fidelity.
• Identify inconsistencies or opportunities to improve brand and product experiences.
• Mentor and support other members of the design team.
• Share design best practices and expertise across tools and workflows.
• Continuously identify opportunities to improve design quality, processes and ways of working.

Skills

Typography

Branding

Visual design

Design systems

UX/UI

Communication

Tools

Figma

Adobe Creative Suite

Job description

We are recruiting on behalf of a growing international digital design and development studio that partners with ambitious companies to build high-quality digital brands, products and experiences.

The business operates as a collaborative, remote-first team with a strong emphasis on design craft, visual excellence, thoughtful product experiences and exceptional execution .

They are looking for a Senior Brand & Product Designer who can operate across brand, graphic and digital product design while helping raise the overall design standard across the team.

This is fundamentally a brand and visual design-led role , rather than a traditional UX-only product design position.

The Role

The Senior Brand & Product Designer will lead the creation of visually compelling work across brands, digital products, campaigns and customer touchpoints .

You will be responsible for developing and evolving visual identities, creating sophisticated brand systems and translating those systems into high-quality web and application experiences.

The role requires someone who can move comfortably between brand strategy, graphic design, visual identity, design systems and UX/UI , while remaining highly hands-on.

You will also work closely with developers to ensure that the final implemented product accurately reflects the original design intent.

Key Responsibilities

• Lead the development of brand identities and visual systems , including logos, typography, visual language and brand guidelines.
  
• Develop and evolve brands from initial concept through to fully realised identity systems.
  
• Create high-quality marketing, campaign, editorial and digital brand assets .
  
• Build, maintain and evolve scalable design systems for web and application products.
  
• Produce wireframes, prototypes and high-fidelity user interfaces.
  
• Translate brand systems consistently across digital product experiences.
  
• Conduct design reviews and provide clear, constructive feedback.
  
• Work closely with developers throughout implementation.
  
• Review production builds and conduct design QA to ensure visual fidelity.
  
• Identify inconsistencies or opportunities to improve both brand and product experiences.
  
• Mentor and support other members of the design team.
  
• Share design best practices and expertise across tools and workflows.
  
• Continuously identify opportunities to improve design quality, processes and ways of working.
  

What We’re Looking For

You are likely to be successful in this role if you:

• Have an exceptional eye for typography, composition, layout, visual hierarchy and design systems .
  
• Care deeply about visual quality and attention to detail.
  
• Have experience building brands from the ground up , rather than only working within existing brand guidelines.
  
• Can move confidently between conceptual thinking and hands-on execution.
  
• Are equally comfortable discussing brand strategy and perfecting the smallest visual detail.
  
• Understand how strong brand systems translate into intuitive digital products.
  
• Take a structured and systematic approach to design.
  
• Enjoy working closely with engineers and reviewing implemented designs.
  
• Are comfortable operating in a small, fast-moving environment where responsibilities can span research, strategy, design and delivery.
  
• Take ownership of outcomes rather than simply completing design tasks.
  
• Can provide mentorship and constructive design direction to others.
  
• Consistently look for ways to elevate the quality of the work around you.
  

Requirements

• 7+ years of professional design experience , with significant exposure to graphic design, branding and digital product design.
  
• Experience working within a design studio, creative agency, digital product environment or similarly high-quality design setting .
  
• Brand development and visual identity work.
  
• Brands developed from concept or from the ground up.
  
• Strong typography and visual design.
  
• Digital product and UX/UI capability.
  
• High-quality execution across multiple touchpoints.
  
• Expert-level proficiency in Figma .
  
• Strong knowledge of design systems and component-based digital design.
  
• Experience conducting design reviews and providing actionable feedback.
  
• Strong capability across Adobe Creative Suite , including Photoshop and related creative tools.
  
• Excellent written and verbal communication skills.
  
• Experience collaborating effectively within distributed and cross-functional teams.
  
• Fluent professional English.
  
• Must be eligible to work in South Africa .
  

Additional value would include:

• Motion design and animated prototypes.
  
• Editorial or long-form design, including reports, magazines or digital publications.
  
• Photo editing and video editing.
  
• Startup or high-growth company experience.
  
• Experience identifying and improving inefficient creative workflows.
  
• Strong understanding of digital production processes.
  
• Experience helping develop or mentor other designers.
  

Cape Town-based candidates are particularly welcome , as the team values the ability to meet occasionally in person, although the role itself is remote.

Your portfolio will be a critical part of the assessment process and should clearly demonstrate both brand-building capability and high-quality digital product design .