Search Engine Optimization (SEO) Specialist

Placements24; Mbombela (Nelspruit); Hybrid; ZAR 360,000 - 540,000; Full time

Benefits offered by this job

Competitive salary

Bonuses available

Remote work

Health insurance

Dental insurance

Vision insurance

Professional development budget

Collaborative remote team

Job summary

Placements24 invites an analytical SEO Specialist to drive organic growth for a remote client base. You will develop and implement SEO strategies to improve rankings, increase traffic, and enhance user experience across websites.

You will conduct keyword research, optimize on-page and technical elements, build quality links, and monitor performance with Google Analytics and Search Console, staying current with trends and best practices.

Qualifications

• Bachelor's degree in Marketing, Computer Science, or a related field.
• 2-4 years of experience in SEO with a proven track record of improving rankings.
• Proficiency with SEO tools such as SEMrush, Ahrefs, Moz, GA and GSC.
• Strong understanding of technical SEO, content optimization, and link building strategies.
• Excellent analytical skills and ability to translate data into insights.

Responsibilities

• Conduct comprehensive keyword research and competitive analysis.
• Develop and execute on-page and off-page SEO strategies.
• Optimize website content, meta descriptions, and technical elements.
• Monitor performance with Google Analytics and Google Search Console.
• Stay current with SEO trends, algorithm updates, and best practices.

Skills

Keyword research

SEO strategy

Data analysis

Analytical thinking

Education

Bachelor's degree in Marketing/CS/related

Tools

SEMrush

Ahrefs

Moz

Google Analytics

Google Search Console

Job description

About the Role

Our client is seeking a skilled and analytical Search Engine Optimization (SEO) Specialist to drive organic growth for their online presence, operating remotely. You will be responsible for developing and implementing effective SEO strategies to improve search engine rankings, increase website traffic, and enhance user experience. This role requires a deep understanding of search engine algorithms, keyword research, content optimization, and technical SEO, enabling you to make significant contributions to our client's digital visibility and organic lead generation efforts.

Key Responsibilities

• Conduct comprehensive keyword research and competitive analysis to identify opportunities for organic growth.
• Develop and execute on-page and off-page SEO strategies to improve search engine rankings.
• Optimize website content, meta descriptions, and technical elements for search engines.
• Monitor website performance using tools like Google Analytics and Search Console, reporting on key SEO metrics.
• Stay current with SEO trends, algorithm updates, and best practices to ensure continued success.

Requirements

• Bachelor's degree in Marketing, Computer Science, or a related field.
• 2-4 years of experience in SEO, with a proven track record of improving organic search rankings.
• Proficiency with SEO tools such as SEMrush, Ahrefs, Moz, Google Analytics, and Google Search Console.
• Strong understanding of technical SEO, content optimization, and link building strategies.
• Excellent analytical skills and the ability to translate data into actionable insights.

Benefits

• Competitive salary and potential for performance-based bonuses.
• Fully remote work opportunity with flexible hours.
• Comprehensive health, dental, and vision insurance.
• Budget for professional development and online courses.
• A collaborative and supportive remote team environment.