Search Engine Marketing Manager (Remote, Midrand)

Blacksmith Agency; Midrand; Remote; ZAR 991,000 - 1,982,000; Full time

Job summary

Blacksmith Agency is a fully remote, AI-first digital agency seeking a Search Engine Marketing Manager to own paid media for a portfolio of B2B and growing brands. You will set strategy, manage budgets, and drive performance for US, UK, and other markets while coordinating with clients on live calls.

You’ll own campaigns across Google Ads, Meta, LinkedIn, and Microsoft Ads, build roadmaps, and narrate the numbers behind success stories. Remote role with collaboration across time zones.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized campaigns.
• Agency experience across several clients concurrently.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media for Google Ads, Meta, LinkedIn and Microsoft Ads.
• Handle budget allocation, bidding, targeting and creative testing; know when to kill a campaign.
• Set up conversion tracking and attribution with GA4, Tag Manager and platform pixels.
• Develop the 90-day and quarterly roadmaps for each client; tell the numbers' story.
• Grow account revenue through retention, upsell and long-term relationships.

Skills

Google Ads

Meta Ads

Agency experience

English speaking

Tools

GA4

Google Tag Manager

Facebook Pixel

Microsoft Ads

Job description

Blacksmith Agency

• Remote (USA, Canada, Latin America or South Africa)

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Search Engine Marketing Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.