Sales Representative

Tigerbrands; Mkuze; On-site; ZAR 180,000 - 270,000; Full time

Job summary

Tiger Brands in KwaZulu-Natal is seeking a field sales representative to grow in-store revenue by servicing a defined route and maximizing sales through planning and order writing.

You will build strong relationships with store managers, implement in-store programs, manage stock and promotions, and report on consumer and trade insights to help drive growth at the point of purchase.

Qualifications

• Route management, merchandising, and CRM experience are essential.
• Strong in-store execution and relationship-building with store management.
• Ability to analyze sales trends and forecast orders to minimize waste.

Responsibilities

• Develop and maintain knowledge of Tiger Brands products and procedures.
• Build strong business relationships with store management to provide value beyond expectations.
• Tailor programs and presentations to customer needs and store demographics.
• Ensure product is ordered to support consumer take away.
• Implement POP drivers and report on POP scorecard.
• Take stock on every call cycle.
• Ensure promotional space and pricing compliance.
• Maintain SKU coverage per trade agreements.
• Coordinate with merchandiser to stock and rotate inventory.
• Credit and dispose of returns from stores.
• Gather intelligence on customer preferences and competitive activity.
• Serve as the link between Customer Manager and store management.
• Present deal sheets to buyers.
• Manage customer documentation and payments.

Skills

Route management

Merchandising

Account acquisition

Order optimization

Relationships (CRM)

Influencing

Ownership

Long-term results

Self development

Job description

It's fun to work in a company where people truly BELIEVE in what they're doing!

You are the face of Bakeries to the customer at a local level. You are accountable for growing the Bakery Business in store by servicing a defined route schedule within a specific geographical area. You act as a sales expert to the stores and you maximize sales through effective planning and order-writing, as well as supporting and completing activities such as merchandising, shelving, stock rotation, returns and pricing. You are dedicated towards using consumer and trade information to address the customer's needs.

WHAT YOU WILL DO:

Develop and maintain a complete knowledge of Tiger Brands products within your portfolio, sales systems and procedures.

Develop strong business relationships with store management to provide service and value beyond the customer's expectations.

Perform in-store planning by tailoring programs and fact-based sales presentations to the customer's needs, store demographics, and the current consumer base.

Work with customers to ensure sufficient product is ordered to support consumer take away.

Implement POP drivers as per customer and brand plans and report on the POP scorecard.

Take stock on every call cycle.

Ensure that stores are complying promotional space and pricing agreements.

Ensure SKU’s by category and space are as per the trade agreement.

Communicate plans and effectively manage merchandising resources to build sales volume at store level. Work in conjunction with the merchandiser to ensure inventory is fully stocked, always rotated and presentable.

Properly credit and dispose of all returns from all stores.

Gather intelligence and report on customer preferences, competitive activity & pricing.

Act as the link between our Customer Manager’s and customer store management.

Effective and timeous presentation of deal sheets to buyers.

Effectively manage all customer documentation and administration such as application forms, claims, payments etc.

WHAT YOU WILL BRING TO THE TABLE:

Competencies

• Route Management & Delivery: Ensure OTIF for all routes and manage customers
• Merchandising & Display: Stock shelves, rotate inventory using the First In, First Out (FIFO) method, and build eye-catching promotional displays to maximize visibility.
• Account Acquisition: Identify and pitch new customers, such as local cafes, spaza shops, restaurants, independent grocers, and supermarkets.
• Order Optimization: Analyse daily sales trends to forecast accurate inventory orders, minimizing waste and stale product returns.
• Relationships: Build strong partnerships with store managers and receivers to secure optimal shelf space and placement. CRM
• Influencing Others – you influence others by demonstrating your desire to win and demonstrate your commitment to help your customers win at the point of purchase.
• Owning It – you serve on our business’s front line and drive our growth. You are passionate about sales at the point of purchase. You are committed to sales success and see yourself as responsible for your own success or failure.
• Driving Long Term Results– you are fixated on hitting sales targets but you also look beyond today’s problems.
• Developing myself and Others – you are open to learning new things and you find ways to grow and develop your selling skills and abilities.

Experience

3-5 year’s field sales experience

Experience in FMCG industry

#LI-KM3

In accordance with the employment equity plan of Tiger Brands and its employment equity goals and targets, preference may be given, but is not limited, to candidates from under-represented designated groups.