Remote Tourism Marketing Coordinator

Placements24; Vereeniging; Hybrid; ZAR 300,000 - 420,000; Full time

Benefits offered by this job

Remote-friendly work environment

Competitive salary

Opportunities for learning and growth

Access to online collaboration tools

Job summary

Placements24 is seeking a digitally savvy Remote Tourism Marketing Coordinator to lead campaigns for travel experiences. You will develop content, manage social channels, and implement digital strategies to attract travelers and boost brand visibility from your home office.

This fully remote role focuses on the hospitality and tourism sector, requires strong writing, SEO/SEM know-how, and experience with analytics tools.

Qualifications

• Proven experience in digital marketing, social media management, or content creation.
• Excellent writing, editing, and communication skills.
• Proficiency in using social media tools and analytics platforms.

Responsibilities

• Develop and execute digital marketing campaigns across online channels.
• Create content for website, blog posts, social media, and promotional materials.
• Manage and grow social media presence with community engagement.
• Analyze campaign performance and report on ROI and metrics.
• Conduct market research to identify trends and audience insights.
• Collaborate with sales and product teams to align marketing with business goals.

Skills

Digital marketing

Social media management

Content creation

SEO/SEM

Email marketing

Copywriting

Education

Bachelor's degree in Marketing/Communications

Tools

Hootsuite

Buffer

Google Analytics

CMS familiarity

Job description

About the Role

Our client, a leading player in the hospitality and tourism sector, is seeking an enthusiastic and digitally savvy Remote Tourism Marketing Coordinator. This fully remote position offers the flexibility to work from any location while spearheading innovative marketing campaigns to promote travel experiences. You will be responsible for developing engaging content, managing social media platforms, and implementing digital marketing strategies to attract new travelers and enhance brand visibility. If you have a knack for storytelling and a passion for the travel industry, this is an exciting opportunity to shape the future of tourism marketing from your home office.

Key Responsibilities

• Develop and execute digital marketing campaigns across various online channels, including social media, email, and search engines.
• Create compelling and engaging content for website, blog posts, social media updates, and promotional materials.
• Manage and grow the client's social media presence, fostering community engagement and interaction.
• Analyze marketing campaign performance and provide regular reports on key metrics and ROI.
• Conduct market research to identify emerging trends and target audience insights.
• Collaborate with the sales and product development teams to align marketing efforts with business goals.
• Assist in the development and management of online advertising budgets.
• Monitor competitor activities and identify opportunities for differentiation.
• Coordinate with external agencies or freelancers as needed for specialized marketing tasks.
• Stay up-to-date with the latest digital marketing tools and best practices in the hospitality and tourism industry.

Requirements

• Proven experience in digital marketing, social media management, or content creation, preferably within the tourism or hospitality sector.
• Excellent writing, editing, and communication skills.
• Proficiency in using social media management tools and analytics platforms (e.g., Hootsuite, Buffer, Google Analytics).
• Strong understanding of SEO, SEM, and email marketing principles.
• Ability to create visually appealing content (basic graphic design skills are a plus).
• Self-motivated and disciplined, with the ability to work effectively remotely and manage deadlines independently.
• A passion for travel and a good understanding of the South African tourism landscape.
• Bachelor's degree in Marketing, Communications, or a related field, or equivalent practical experience.
• Familiarity with website content management systems (CMS) is beneficial.
• Must have a reliable internet connection and a suitable home office setup.

Benefits

• This is a fully remote position offering excellent work-life balance.
• Our client provides a competitive salary, opportunities for continuous learning and professional development in digital marketing, and the chance to make a significant impact on the tourism industry.
• You will be part of a forward-thinking company that values innovation and employee growth, with access to online collaboration tools and a supportive remote work culture.
• This role is based in Vereeniging, but the work is conducted remotely.