Remote Strategic Partner Marketing Lead

HelloKindred; Gauteng; Remote; ZAR 1,000,000 - 1,800,000; Full time

Job summary

HelloKindred in South Africa is seeking a Strategic Partner Marketing Manager to orchestrate and deliver integrated B2B campaigns with partners like Microsoft, AWS and Google. You will steer strategy, content, and activation across regional and global teams, translating complex propositions into compelling programs.

You'll shape narratives, manage partner investments, and use AI to enhance research, insights, and measurement while working remotely in a globally connected environment.

Qualifications

• 7+ years of B2B marketing experience in tech or services.
• Experience in partner/alliance marketing and demand gen.
• Ability to lead campaigns end-to-end with stakeholder alignment.
• Strong strategic marketing skills: positioning, messaging.
• AI awareness to improve marketing workflows.
• Comfortable collaborating across time zones.

Responsibilities

• Drive the end-to-end development and activation of integrated B2B partner marketing campaigns, from initial strategy and planning through execution, measurement and optimization.
• Shape campaign positioning, narratives, content and messaging in alignment with broader GTM and business priorities.
• Act as both strategist and hands-on marketer, orchestrating stakeholders and resources while actively driving the work forward.
• Collaborate across regional and global marketing teams, strategic technology partners and creative teams to deliver cohesive campaigns.
• Translate complex technology, AI and business transformation propositions into compelling marketing programs and content.
• Manage partner investments and co-funded initiatives, including MDF processes where applicable.
• Use data and insights to continually assess campaign performance, demonstrate impact and identify opportunities for improvement.
• Apply AI meaningfully within day-to-day marketing workflows to improve research, insights, campaign development, reporting, measurement and operational efficiency.

Skills

B2B marketing

Partner marketing

Campaign strategy

Content strategy

AI in marketing

Stakeholder management

Remote collaboration

Campaign execution

Job description

HelloKindred in South Africa is seeking a Strategic Partner Marketing Manager to orchestrate and deliver integrated B2B campaigns with partners like Microsoft, AWS and Google. You will steer strategy, content, and activation across regional and global teams, translating complex propositions into compelling programs.

You'll shape narratives, manage partner investments, and use AI to enhance research, insights, and measurement while working remotely in a globally connected environment.