Remote Social Media Strategist

Placements24; Durban; Hybrid; ZAR 420.000 - 540.000; Vollzeit

Benefits dieser Stelle

Remote salary package

Global brand exposure

Flexible remote work

Tools access

Professional development

Equipment stipend

Home office stipend

Zusammenfassung

Placements24 seeks a Remote Social Media Strategist to design and execute cutting-edge social media strategies that elevate brand visibility and engagement from anywhere. You will craft content for multiple platforms, analyze performance, and influence campaigns with data-driven insights.

The ideal candidate has 4–6 years in social media leadership, strong copy and analytics, and experience with paid campaigns. This remote role offers flexibility and global collaboration.

Qualifikationen

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• 4–6 years of proven experience in social media management and strategy.
• Successful track record growing followers, engagement, and brand awareness.
• Expertise across major social platforms and best practices.
• Proficiency with social media tools (Hootsuite, Buffer, Sprout Social) and analytics (GA, platform insights).
• Strong copywriting, editing, and remote-work communication skills.

Aufgaben

• Develop and execute social media strategies aligned with brand goals.
• Create and curate engaging content for Facebook, Instagram, Twitter, LinkedIn, TikTok, and more.
• Monitor trends, conversations, and competitors to inform actions.
• Engage with online communities and respond professionally to inquiries.
• Plan and optimize paid social campaigns for reach, engagement, and conversions.
• Collaborate with creators and designers to ensure brand consistency.
• Analyze metrics and generate regular performance reports with insights.
• Identify influencers and advocates to extend reach.
• Stay updated on platform changes and digital marketing tools.
• Manage social listening and provide sentiment analysis.

Kenntnisse

Social media strategy

Content creation

Community management

Analytics & reporting

Copywriting

Ausbildung

Bachelor's in Marketing/Communications/Digital Media

Tools

Hootsuite

Buffer

Sprout Social

Google Analytics

Canva

Adobe Creative Suite

Jobbeschreibung

About the Role

Our client, a globally recognized brand in the fast-paced consumer goods sector, is seeking an innovative and strategically-minded Remote Social Media Strategist to join their expanding marketing department. This role is a fully remote position, allowing you to contribute from anywhere. You will be responsible for crafting and executing cutting-edge social media strategies that enhance brand visibility, foster community engagement, and drive measurable business outcomes. This is a fantastic opportunity to shape the online presence of a major brand, working with a dedicated team committed to digital excellence. The ideal candidate will possess a deep understanding of social media trends, audience behavior, and the ability to translate these insights into impactful campaigns that resonate across diverse platforms. This position offers the flexibility and autonomy that comes with a remote-first working environment.

Key Responsibilities

• Develop, implement, and manage comprehensive social media strategies aligned with overall marketing objectives and brand guidelines.
• Create and curate engaging, high-quality content (text, images, video) for all social media platforms, including Facebook, Instagram, Twitter, LinkedIn, TikTok, and others.
• Monitor social media channels for industry trends, relevant conversations, and competitor activity, providing timely insights and recommendations.
• Engage with our online community, respond to comments and messages promptly and professionally, and foster positive relationships.
• Plan and execute paid social media advertising campaigns, optimizing for reach, engagement, and conversions.
• Collaborate with content creators, designers, and other marketing team members to ensure brand consistency and campaign synergy.
• Analyze social media performance metrics (e.g., engagement rate, reach, follower growth, website traffic) and generate regular reports with actionable insights.
• Identify and engage with influencers and brand advocates to amplify our message and expand reach.
• Stay up-to-date with the latest social media best practices, emerging platforms, and digital marketing technologies.
• Manage social media listening tools and provide sentiment analysis.

Requirements

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 4-6 years of proven experience in social media management and strategy, preferably within a large organization or agency.
• Demonstrated success in developing and executing social media campaigns that achieved significant growth in followers, engagement, and brand awareness.
• Expertise across major social media platforms and their respective best practices.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g., Google Analytics, platform-native insights).
• Strong understanding of paid social media advertising principles and campaign management.
• Excellent copywriting, editing, and communication skills.
• Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote setting.
• Creative thinking and a passion for storytelling.
• Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.

Benefits

• Competitive remote salary package, reflecting your expertise and contribution.
• Opportunity to work with a dynamic, globally recognized brand.
• Flexible remote work arrangements, allowing for excellent work-life balance.
• Access to cutting-edge digital marketing tools and resources.
• Professional development opportunities and training programs.
• Collaborative and supportive team environment, despite the remote nature.
• Contribution to impactful marketing campaigns that reach millions worldwide.
• Company-provided equipment and a stipend for home office expenses.