Remote Senior Social Media Lead for E-commerce Growth

Placements24; Gqeberha; Hybrid; ZAR 1,690,000 - 3,042,000; Full time

Job summary

Placements24 is seeking an experienced Senior Social Media Manager to lead our global social media efforts in a fully remote capacity. You will develop and execute a comprehensive strategy, manage a virtual team, and drive brand engagement across Instagram, Facebook, TikTok, and more, while optimizing paid campaigns for ROI.

You will collaborate with cross-functional teams to ensure consistent brand voice, monitor trends, and deliver data-driven insights that translate into measurable business

Qualifications

• 7+ years in social media management, with 4+ years in a senior or leadership role within ecommerce.
• Bachelor's in Marketing/Communications; Master's preferred.
• Proven track record of driving measurable business results via social channels.

Responsibilities

• Develop and execute a data-driven social media strategy tailored to ecommerce.
• Oversee content across platforms (Instagram, Facebook, TikTok, Pinterest, X).
• Manage social media advertising campaigns and optimize ROI.
• Analyze performance data and translate insights into strategy.
• Lead, mentor, and inspire a remote team of specialists and creators.
• Monitor trends, competitors, and platform updates to adapt strategies.
• Collaborate with marketing, sales, and product teams for cohesive campaigns.
• Manage social media budget and allocate resources effectively.
• Build relationships with influencers and brand partners.
• Develop crisis plans and manage online reputation.

Skills

Social media strategy

Team leadership

Analytics & data-driven

Paid social campaigns

Influencer marketing

Content creation

Cross-functional collaboration

Budget management

Communication

Remote team management

Education

Bachelor's in Marketing/Communications

Master's degree (preferred)

Tools

Facebook Ads Manager

Instagram Analytics

TikTok Ads

Google Analytics

Hootsuite

Sprout Social

Job description

Placements24 is seeking an experienced Senior Social Media Manager to lead our global social media efforts in a fully remote capacity. You will develop and execute a comprehensive strategy, manage a virtual team, and drive brand engagement across Instagram, Facebook, TikTok, and more, while optimizing paid campaigns for ROI.

You will collaborate with cross-functional teams to ensure consistent brand voice, monitor trends, and deliver data-driven insights that translate into measurable business