Remote Senior Content Strategist: Data-Driven Growth

Placements24; Pretoria; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Remote work tools

Health insurance

Paid time off

Professional development

Remote collaboration tools

State-of-the-art remote tools

Job summary

Placements24 is seeking a Senior Content Strategist to develop and execute a comprehensive content program across digital platforms. This fully remote role emphasizes strategic thinking, compelling storytelling, and data-driven decision making.

You will lead content planning, audits, and optimization, working with marketing, SEO, and creative teams to elevate brand visibility and engagement while delivering measurable results for a global audience.

Qualifications

• Bachelor's degree in Marketing, Communications, English, Journalism, or related field.
• 5+ years of experience in content strategy or digital marketing.
• Proven ability to develop and implement successful content strategies.
• Excellent writing, editing, and proofreading skills.
• Familiarity with CMS and SEO tools.

Responsibilities

• Develop and execute a data-driven content strategy that supports marketing objectives, brand positioning, and user engagement goals.
• Conduct content audits, gap analyses, and keyword research to identify opportunities for new content creation and optimization.
• Plan and manage the editorial calendar, coordinating with internal teams and external freelancers to ensure timely content production.
• Create, edit, and proofread a wide range of content, including blog posts, articles, website copy, social media updates, and white papers.
• Measure and report on content performance using analytics tools, identifying insights and making recommendations for continuous improvement.
• Ensure all content adheres to brand guidelines, SEO best practices, and legal requirements.

Skills

Content strategy

Content marketing

SEO

Editing

Analytics

CMS

Keyword research

Education

Bachelor's degree in Marketing, Communications or related field

Tools

Google Analytics

SEMrush

CMS

Job description

Placements24 is seeking a Senior Content Strategist to develop and execute a comprehensive content program across digital platforms. This fully remote role emphasizes strategic thinking, compelling storytelling, and data-driven decision making.

You will lead content planning, audits, and optimization, working with marketing, SEO, and creative teams to elevate brand visibility and engagement while delivering measurable results for a global audience.