Remote Content Marketing Strategist: Data-Driven Growth

Placements24; Stellenbosch; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Fully remote position

Performance-based bonuses

Health, dental, and vision insurance

Professional development budget

Culture of innovation

Job summary

Placements24 is seeking a strategic Content Marketing Strategist to lead our remote content initiatives. You will develop and execute a data-driven plan to attract, engage, and convert target audiences while shaping the brand narrative from anywhere.

You will manage a content calendar, oversee diverse formats, and collaborate with design, product, and sales teams. A 5+ year track record in content marketing and strong SEO/analytics skills are essential.

Qualifications

• Bachelor’s degree in marketing, communications, English or journalism.
• Minimum 5 years in content marketing or related fields.
• Proven track record of building content strategies that drive traffic and leads.
• Strong SEO, CMS, and analytics tool proficiency.

Responsibilities

• Develop and implement a data-driven content marketing strategy.
• Oversee content creation across blog posts, whitepapers, case studies, webinars and videos.
• Manage editorial calendar and ensure timely publication.
• Perform keyword research and SEO optimization.
• Collaborate with design, product and sales teams for accuracy.
• Measure campaigns and report insights to refine strategies.

Skills

Content marketing

Storytelling

Writing & editing

Remote collaboration

Project management

Data-driven decision making

Education

Bachelor's degree in Marketing/Communications/English/Journalism

Tools

SEO tools

CMS

Marketing analytics tools

Job description

Placements24 is seeking a strategic Content Marketing Strategist to lead our remote content initiatives. You will develop and execute a data-driven plan to attract, engage, and convert target audiences while shaping the brand narrative from anywhere.

You will manage a content calendar, oversee diverse formats, and collaborate with design, product, and sales teams. A 5+ year track record in content marketing and strong SEO/analytics skills are essential.