Remote Product Marketing Manager – GTM, Messaging & Growth

Placements24; Sandton; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Competitive salary

Fully remote work opportunity

Health, dental, and vision insurance

Career development

Job summary

Placements24 is seeking an accomplished Product Marketing Manager to drive go-to-market strategies for innovative products in a fast-paced, tech-driven environment. You'll define product value propositions, messaging, and enablement across product, sales, and marketing teams.

You will collaborate with product management and sales to influence roadmaps and launch campaigns, delivering growth and market adoption while working in a fully remote setup.

Qualifications

• 5+ years in product marketing or related role.
• Proven success in launching products and driving market adoption.
• Strong understanding of market analysis and persuasive messaging.

Responsibilities

• Develop and execute go-to-market strategies for new and existing products.
• Craft positioning and messaging that articulate value propositions.
• Create sales enablement materials, including presentations and battlecards.
• Conduct market research, competitive analysis, and customer segmentation.
• Collaborate with product management to influence roadmaps based on market insights.
• Partner with marketing on demand generation campaigns and launches.

Skills

Go-to-market strategy

Product marketing

Market research

Messaging

Sales enablement

Remote collaboration

Communication

Education

Bachelor's degree in Marketing, Business, or related field

Job description

Placements24 is seeking an accomplished Product Marketing Manager to drive go-to-market strategies for innovative products in a fast-paced, tech-driven environment. You'll define product value propositions, messaging, and enablement across product, sales, and marketing teams.

You will collaborate with product management and sales to influence roadmaps and launch campaigns, delivering growth and market adoption while working in a fully remote setup.