Remote Paid Media Strategist

Placements24; Stellenbosch; Hybrid; ZAR 420,000 - 660,000; Full time

Benefits offered by this job

Competitive salary with incentives

Fully remote with flexible work-life

Health, dental, and vision insurance

Professional growth & certifications

Job summary

Placements24 is seeking a highly skilled Digital Advertising Specialist to join a fully remote marketing team. You will plan, execute, and optimize paid campaigns across Google Ads, Meta Ads, LinkedIn Ads, and more, focusing on driving traffic and leads.

You will manage budgets, monitor performance daily, and report results to stakeholders, leveraging strong analytical skills and data-driven optimization to improve ROI and campaign outcomes.

Qualifications

• Bachelor's degree in Marketing, Business, or related field.
• 3+ years of hands-on experience managing digital advertising campaigns.
• Proficiency with Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and Google Analytics.
• Strong understanding of PPC strategies, bidding models, and targeting options.
• Excellent analytical skills and the ability to translate data into actionable insights.

Responsibilities

• Plan, execute, and optimize paid advertising campaigns across Google Ads, Meta Ads, LinkedIn Ads, etc.
• Conduct keyword research, audience targeting, and ad creative development to maximize campaign effectiveness.
• Manage advertising budgets efficiently, ensuring optimal spend and ROI.
• Monitor campaign performance daily, analyzing key metrics and identifying areas for improvement.
• Prepare regular performance reports, providing insights and recommendations to stakeholders.

Skills

PPC strategies

Analytical skills

Google Ads

Facebook Ads Manager

LinkedIn Campaign Manager

Google Analytics

Education

Bachelor's degree in Marketing/Business

Tools

Google Ads

Facebook Ads Manager

LinkedIn Campaign Manager

Google Analytics

Job description

Placements24 is seeking a highly skilled Digital Advertising Specialist to join a fully remote marketing team. You will plan, execute, and optimize paid campaigns across Google Ads, Meta Ads, LinkedIn Ads, and more, focusing on driving traffic and leads.

You will manage budgets, monitor performance daily, and report results to stakeholders, leveraging strong analytical skills and data-driven optimization to improve ROI and campaign outcomes.