Remote Media Strategist

Placements24; George; Hybrid; ZAR 750,000 - 1,100,000; Full time

Benefits offered by this job

Competitive salary

Fully remote

Impactful clients

Professional development

Remote-first culture

Job summary

Placements24 seeks a highly skilled Remote Media Strategist to design, implement and manage data-driven media strategies for national and international visibility. The role is remote with a focus on George, Western Cape, ZA, and surrounding regions, requiring strong planning and cross-functional collaboration.

You will drive narrative development, oversee content across multiple channels, analyze results, and optimize campaigns while managing budgets.

Qualifications

• Bachelor's degree in Communications, PR, Marketing, Journalism, or related field; Master’s degree preferred.
• 7+ years in media strategy or PR with strong strategic planning experience.
• Proven track record of data-driven media campaigns with measurable results.
• Exceptional strategic thinking, analytical, and problem-solving skills.
• Superior written and verbal communication and presentation skills.
• Extensive experience building relationships with media professionals globally and locally.
• Proficiency with media monitoring, analytics, and reporting tools (Meltwater, Cision, Google Analytics).
• Ability to work independently and collaboratively in a remote environment.
• Strong understanding of digital marketing, social media, and content strategy.
• Ability to manage multiple complex projects simultaneously.

Responsibilities

• Develop comprehensive, data-driven media strategies to enhance brand visibility and achieve communication goals.
• Identify target audiences and the most effective media channels to reach them.
• Oversee the creation and dissemination of content across digital, social, traditional media, and emerging channels.
• Build and maintain relationships with key media influencers, journalists, and stakeholders globally.
• Develop and execute crisis communication plans to protect and enhance brand reputation.
• Analyze media campaign performance, track key metrics, and provide actionable insights for optimization.
• Collaborate with cross-functional teams in a remote setting (marketing, sales, product).
• Stay ahead of media trends and emerging technologies to keep strategies relevant.
• Manage PR budgets and resources efficiently.
• Advise senior leadership on media opportunities and risks.

Skills

Strategic thinking

Analytical skills

Communication skills

Media monitoring tools

Digital marketing & content strategy

Stakeholder management

Education

Bachelor's degree in Communications/PR/Marketing/Jounalism

Master's degree preferred

Tools

Meltwater

Cision

Google Analytics

Job description

About the Role

Our client is seeking a highly skilled and experienced Remote Media Strategist to join their innovative team. This is a fully remote position, allowing you to work from anywhere in South Africa while contributing to our client's national and international media presence. You will be responsible for designing, implementing, and managing cutting-edge media strategies that align with our client's brand objectives and drive engagement. This role requires a strategic thinker with a proven ability to leverage diverse media channels, build impactful narratives, and measure campaign success. If you are a passionate media professional looking for a flexible, remote-first opportunity, this is the perfect role for you. The role is based remotely but will have a focus on managing communications for clients and projects related to George, Western Cape, ZA, and its surrounding regions.

Key Responsibilities

• Develop comprehensive, data-driven media strategies to enhance brand visibility and achieve communication goals.
• Identify target audiences and the most effective media channels to reach them.
• Oversee the creation and dissemination of compelling content across various platforms, including digital, social, traditional media, and emerging channels.
• Build and maintain strong relationships with key media influencers, journalists, and stakeholders, regardless of geographical location.
• Develop and execute crisis communication plans to protect and enhance brand reputation.
• Analyze media campaign performance, track key metrics, and provide actionable insights for optimization.
• Collaborate effectively with cross-functional teams, including marketing, sales, and product development, in a remote setting.
• Stay ahead of media trends, emerging technologies, and competitor activities to ensure strategies remain relevant and effective.
• Manage PR budgets and resources efficiently.
• Advise senior leadership on media opportunities and potential risks.

Requirements

• Bachelor's degree in Communications, Public Relations, Marketing, Journalism, or a related field. A Master's degree is a plus.
• Minimum of 7 years of experience in media strategy, public relations, or a closely related field, with a significant portion in strategic planning.
• Proven track record of developing and executing successful media campaigns with measurable results.
• Exceptional strategic thinking, analytical, and problem-solving skills.
• Superior written and verbal communication and presentation skills.
• Extensive experience in building and managing relationships with media professionals globally and locally.
• Proficiency with media monitoring, analytics, and reporting tools (e.g., Meltwater, Cision, Google Analytics).
• Demonstrated ability to work independently and collaboratively in a remote environment.
• Strong understanding of digital marketing, social media, and content strategy.
• Ability to manage multiple complex projects simultaneously.

Benefits

• Highly competitive salary reflective of your expertise.
• Fully remote work arrangement offering flexibility and work-life balance.
• Opportunity to shape the media narrative for impactful clients.
• Access to professional development and continuous learning resources.
• Be part of a forward-thinking, remote-first organization.