Remote Media Outreach Specialist

Placements24; Mbombela (Nelspruit); Hybrid; ZAR 572,000 - 1,029,000; Full time

Benefits offered by this job

Remote work

Flexible schedule

Job summary

Placements24, a fast-paced digital marketing partner, is seeking a remote Media Outreach Specialist. You will identify media contacts, build relationships, and craft persuasive pitches to secure coverage for a diverse client portfolio.

This remote-first role offers flexibility, global collaboration, and the opportunity to influence online visibility. You will work with SEO, content and design teams to align storytelling with campaigns, monitor placements, and report results.

Qualifications

• Proven experience in media relations and outreach.
• Strong written and verbal communication skills.
• Ability to research and identify relevant media contacts.
• Familiarity with SEO's impact on PR.
• Experience using media databases, CRMs, and PM tools.

Responsibilities

• Identify and research media outlets, journalists, bloggers, and influencers.
• Develop targeted outreach strategies to secure press coverage and backlinks.
• Craft personalized pitches and press releases.
• Build and nurture media relationships.
• Monitor placements and report outcomes.
• Collaborate with SEO, content, and design teams.
• Stay updated on media trends and competitor activity.
• Manage multiple campaigns and ensure timely delivery.
• Identify new opportunities for coverage.

Skills

Media outreach

Public relations

Persuasive writing

Research skills

Relationship building

SEO awareness

Tools

Media databases

CRM systems

Project management tools

Job description

About the Role

Our client, a fast-paced digital marketing agency known for its innovative campaigns, is actively seeking a talented and self-motivated Remote Media Outreach Specialist. This position is fully remote, allowing you to work from anywhere while contributing to high-impact PR strategies for a diverse range of clients. You will be responsible for identifying key media contacts, building strong relationships, and securing valuable press coverage across digital platforms. The ideal candidate will be a persuasive communicator, a meticulous researcher, and passionate about staying ahead of media trends. Your primary goal will be to enhance client visibility and online authority through strategic outreach and compelling storytelling. This is an exceptional opportunity to join a globally distributed team and make a significant contribution to client success, operating with the freedom and flexibility that a remote-first environment provides.

Key Responsibilities

• Identify and research relevant media outlets, journalists, bloggers, and influencers for client campaigns.


• Develop and execute targeted media outreach strategies to secure press coverage and backlinks.


• Craft compelling and personalized pitches, press releases, and other communication materials.


• Build and nurture strong, long-term relationships with key media contacts.


• Monitor media placements and report on coverage outcomes, analyzing effectiveness of outreach efforts.


• Collaborate with internal teams (SEO, content, design) to ensure integrated campaign delivery.


• Stay updated on industry news, media trends, and competitor activities.


• Manage multiple outreach campaigns simultaneously, ensuring timely execution and quality delivery.


• Proactively identify new opportunities for media coverage and client visibility.

Requirements

• Proven experience in media relations, public relations, outreach, or a related field.


• Demonstrated success in securing media coverage and building media relationships.


• Exceptional written and verbal communication skills, with a talent for persuasive writing.


• Strong research skills and the ability to identify relevant media contacts and opportunities.


• Familiarity with SEO principles and the impact of PR on search rankings.


• Proficiency in using media databases, CRM systems, and project management tools.


• Excellent organizational skills and the ability to manage multiple projects independently.


• A self-starter with a proactive approach and the ability to thrive in a remote work environment.


• Adaptability and a willingness to learn and embrace new strategies.

Benefits

This is a remote, contractor position offering significant flexibility. Our client offers a competitive contract rate commensurate with experience. You will have the autonomy to manage your own schedule and work from any location. This role provides exposure to a diverse client portfolio and cutting-edge digital marketing strategies. While not a permanent employee, you will be an integral part of a collaborative and supportive team environment. We provide access to shared online resources and regular virtual team meetings to foster connection and professional development. This is an excellent opportunity for an experienced professional seeking remote work and the ability to influence client success through strategic media outreach.