Remote Hospitality Growth Marketing Specialist

Placements24; Bloemfontein; Hybrid; ZAR 360,000 - 600,000; Full time

Benefits offered by this job

Home office stipend

Health insurance

Professional development

Job summary

Placements24 in the hospitality technology sector is seeking a creative and data-driven Remote Hospitality Digital Marketing Specialist. This fully remote role focuses on developing and executing comprehensive digital strategies to grow brand visibility and drive conversions, with collaboration across regions.

You will drive SEO/SEM, content, email marketing, analytics, and paid campaigns, applying hospitality industry insights and staying ahead of emerging trends.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 4 years of experience in digital marketing, with a focus on the hospitality industry.
• Proven expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
• Proficiency in Google Analytics, Google Ads, and social media management tools.

Responsibilities

• Develop and implement integrated digital marketing campaigns across SEO, SEM, social media, email marketing, and content marketing.
• Manage social media presence, creating engaging content and fostering community interaction.
• Analyze campaign performance using analytics tools and provide regular reports with insights and recommendations.
• Optimize website content and UX for SEO to improve organic rankings.
• Develop and execute paid advertising campaigns (PPC) on Google Ads and social media.
• Create compelling marketing copy and visual assets for digital platforms.

Skills

Digital marketing strategy

Data-driven

Remote work

Copywriting

Project management

Education

Bachelor's degree in Marketing/Communications

Tools

Google Analytics

Google Ads

CRM systems

Marketing automation platforms

Social media management tools

Job description

Placements24 in the hospitality technology sector is seeking a creative and data-driven Remote Hospitality Digital Marketing Specialist. This fully remote role focuses on developing and executing comprehensive digital strategies to grow brand visibility and drive conversions, with collaboration across regions.

You will drive SEO/SEM, content, email marketing, analytics, and paid campaigns, applying hospitality industry insights and staying ahead of emerging trends.