Remote E-commerce Growth Automation Specialist

Placements24; Upington; Hybrid; ZAR 420,000 - 640,000; Full time

Benefits offered by this job

Competitive salary

Remote option

Training & development

Flexible work arrangements

Job summary

Placements24 is seeking an E-commerce Marketing Automation Specialist in Upington to optimize customer engagement and boost sales through automated campaigns. You will design personalized journeys, manage segmentation, and ensure CRM data integrity across channels.

You’ll work with platforms like HubSpot/Marketo, analyze campaign data, and collaborate with marketing and sales to drive conversions. A remote or hybrid setup is available with ongoing training opportunities.

Qualifications

• 3+ years in marketing automation, email marketing, or CRM management, preferably in e‑commerce.
• Hands-on experience with marketing automation platforms (HubSpot, Marketo, Pardot, Mailchimp).
• Strong understanding of CRM systems and their integration with marketing automation.
• Data analysis and reporting skills to derive campaign insights.
• Excellent project management and organizational abilities.
• Creative copywriting and editing skills.
• Bachelor’s degree in Marketing, Business Administration, Communications, or related field.
• Familiarity with A/B testing principles and conversion optimization.
• Ability to work effectively in a remote or hybrid environment.

Responsibilities

• Design, implement, and manage marketing automation workflows across channels (email, SMS, push).
• Develop segmentation strategies based on behavior, demographics, and purchase history.
• Create personalized customer journeys to improve engagement and conversions.
• Maintain marketing automation platform and CRM data integrity.
• A/B test campaign elements to optimize performance.
• Monitor campaigns and provide actionable performance reports.
• Collaborate with marketing and sales to align automation with business goals.
• Ensure compliance with data privacy regulations (e.g., POPIA).
• Stay updated on marketing tech trends and best practices.

Skills

Marketing automation

CRM integration

Data analytics

A/B testing

Copywriting

Project management

HubSpot

Marketo

Pardot

Mailchimp

Education

Bachelor's degree in Marketing or related field

Tools

HubSpot

Marketo

Pardot

Mailchimp

Job description

Placements24 is seeking an E-commerce Marketing Automation Specialist in Upington to optimize customer engagement and boost sales through automated campaigns. You will design personalized journeys, manage segmentation, and ensure CRM data integrity across channels.

You’ll work with platforms like HubSpot/Marketo, analyze campaign data, and collaborate with marketing and sales to drive conversions. A remote or hybrid setup is available with ongoing training opportunities.