Remote Digital PR Strategist: Data-Driven Brand Builder

Placements24; Cape Town; Ibrido; ZAR 420.000 - 720.000; Tempo pieno

Vantaggi offerti da questo lavoro

Competitive salary

Performance-based bonuses

Comprehensive healthcare coverage

Flexible working hours

Fully remote setup

Professional development budgets

Collaborative digital-first culture

Exposure to varied projects/clients

Generous annual leave

Opportunities for advancement

Descrizione del lavoro

Placements24 is seeking a Digital PR Strategist to lead data-driven campaigns from a fully remote setup. You will craft digital PR strategies, create compelling content, and drive online visibility and reputation for a diverse client base.

The ideal candidate has 5+ years in digital PR, strong SEO and analytics skills, and a track record of successful campaigns. Join a remote-first team that collaborates across locations and drives impactful results.

Competenze

• Bachelor’s degree in Marketing, Communications, Digital Media or related field.
• Minimum of 5 years in digital PR, online marketing, or similar role.
• Proven track record of developing and executing digital PR campaigns.
• Strong understanding of SEO, content marketing, social media, and influencer outreach.
• Experience with digital analytics tools (Google Analytics, SEMrush, Moz).

Mansioni

• Design data-driven digital PR strategies to increase online presence and reputation.
• Identify and build relationships with online influencers, bloggers, and digital media outlets.
• Develop engaging digital content: blog posts, social updates, infographics, and video concepts.
• Monitor and manage online reputation with proactive monitoring and response.
• Apply SEO best practices within campaigns to improve rankings.
• Collaborate with content marketing for consistent brand messaging across platforms.
• Analyze campaign performance using analytics tools and report insights.
• Stay updated on trends, tools, and best practices in digital marketing.
• Manage the digital PR budget and resources.
• Report on key metrics to stakeholders.

Conoscenze

Digital PR

Content marketing

Social media

Influencer outreach

Data analysis

Creative storytelling

Project management

Formazione

Bachelor’s degree in Marketing/Communications/Digital Media

Strumenti

Google Analytics

SEMrush

Moz

Descrizione del lavoro

Placements24 is seeking a Digital PR Strategist to lead data-driven campaigns from a fully remote setup. You will craft digital PR strategies, create compelling content, and drive online visibility and reputation for a diverse client base.

The ideal candidate has 5+ years in digital PR, strong SEO and analytics skills, and a track record of successful campaigns. Join a remote-first team that collaborates across locations and drives impactful results.