Remote Digital Marketing Specialist — Growth & ROI

Placements24; Sandton; Hybrid; ZAR 360.000 - 540.000; Vollzeit

Benefits dieser Stelle

Fully remote

Flexible hours

Home office stipend

Professional development

Competitive salary

Zusammenfassung

Placements24 is seeking a Digital Marketing Specialist to join a dynamic FMCG leader. This fully remote role allows you to develop and execute digital campaigns across SEO, SEM, social, email, and display ads from anywhere in South Africa.

You will analyze performance using Google Analytics, optimize content for search, and collaborate with the marketing team to drive online engagement and sales. A 4+ year track record is preferred.

Qualifikationen

• Bachelor's degree in Marketing, Communications, Digital Media, or related field.
• Minimum of 4 years of hands-on digital marketing experience, preferably in FMCG or related industry.
• Strong proficiency in SEO, SEM, content, social media, and email marketing.
• Experience with Google Analytics, Google Ads, Facebook Ads Manager, and email platforms.

Aufgaben

• Develop, implement, and manage digital marketing campaigns across multiple channels including SEO, SEM, social media, email marketing, and display advertising.
• Create engaging and relevant content for our online platforms, including website copy, blog posts, social media updates, and email newsletters.
• Monitor and analyze the performance of digital marketing campaigns using tools such as Google Analytics, social media insights, and other relevant platforms.
• Optimize website content and user experience for search engines (SEO).
• Manage social media accounts, fostering community engagement and responding to customer inquiries.
• Collaborate with the marketing team to ensure brand consistency across all digital touchpoints.
• Identify new digital marketing trends and technologies, and provide recommendations for implementation.
• Manage the digital marketing budget effectively, ensuring a high ROI.
• Conduct A/B testing and other experiments to continuously improve campaign performance.

Kenntnisse

SEO

SEM

Content marketing

Social media marketing

Email marketing

Data analysis

Creative thinking

Remote work

Ausbildung

Bachelor's degree in Marketing or related field

Tools

Google Analytics

Google Ads

Facebook Ads Manager

Email marketing platforms

Jobbeschreibung

Placements24 is seeking a Digital Marketing Specialist to join a dynamic FMCG leader. This fully remote role allows you to develop and execute digital campaigns across SEO, SEM, social, email, and display ads from anywhere in South Africa.

You will analyze performance using Google Analytics, optimize content for search, and collaborate with the marketing team to drive online engagement and sales. A 4+ year track record is preferred.