Remote Digital Marketing Specialist — FMCG Growth

Placements24; Centurion; Hybrid; ZAR 260,000 - 380,000; Full time

Benefits offered by this job

Home office stipend

Remote-friendly environment

Learning & development

Team virtual events

Job summary

Placements24 is seeking a creative, data-driven Digital Marketing Specialist for a fully remote role focused on FMCG brands. You will develop and execute online strategies, manage social campaigns, optimize web content, and analyze performance to achieve business goals.

Applicants should have FMCG digital marketing experience, strong SEO/SEM, content and email marketing skills, and proficiency with Google Analytics. The role offers flexible hours and a remote-first environment.

Qualifications

• Proven experience as Digital Marketing Specialist in FMCG.
• Proficiency in SEO, SEM, social media marketing, content marketing, and email marketing.
• Experience with analytics tools such as Google Analytics to track campaign performance.
• Excellent written and verbal communication skills with ability to craft engaging online content.
• Ability to work independently and manage multiple remote projects.

Responsibilities

• Develop and implement integrated digital marketing campaigns across online channels.
• Manage and grow the company’s social media presence with engaging content and community interaction.
• Optimize website content and UX for better SEO and conversion rates.
• Analyze performance data, generate reports, and provide actionable insights.
• Collaborate with the marketing team to ensure consistent brand messaging across digital platforms.

Skills

SEO

SEM

Social media

Content marketing

Email marketing

Google Analytics

Communication

Remote work

Tools

Google Analytics

SEMrush

Job description

Placements24 is seeking a creative, data-driven Digital Marketing Specialist for a fully remote role focused on FMCG brands. You will develop and execute online strategies, manage social campaigns, optimize web content, and analyze performance to achieve business goals.

Applicants should have FMCG digital marketing experience, strong SEO/SEM, content and email marketing skills, and proficiency with Google Analytics. The role offers flexible hours and a remote-first environment.