Remote Digital Marketing Lead: Growth & Strategy Architect

Placements24; Rustenburg; Hybrid; ZAR 1,500,000 - 2,600,000; Full time

Benefits offered by this job

Health insurance and benefits

Remote work flexibility

Performance bonuses and stock options

Professional development budget

Company equity participation

Job summary

Placements24 seeks a visionary Digital Marketing Lead to drive the company’s digital strategy from Rustenburg, North West. This senior role requires leading a team, shaping campaigns, and delivering measurable online growth in a fully remote setup.

You will own end-to-end digital programs across SEO, SEM, content, social, and email, collaborating with product, sales, and creative teams to maximize ROI and brand impact.

Qualifications

• Master's degree in Marketing, Digital Media, Business Administration, or related field.
• 7+ years in digital marketing with at least 3 years in leadership/management.
• Proven success in developing and executing digital marketing strategies.
• Expertise across SEO, SEM, content, social media, email marketing, and affiliate marketing.
• Proficient with marketing automation, CRM, and analytics tools (GA/Adobe Analytics).
• Strong leadership, communication, and team-management skills.

Responsibilities

• Develop and lead a cutting-edge digital marketing strategy across online channels.
• Mentor and manage a team of digital marketing professionals.
• Oversee SEO, SEM, content, social, and email initiatives and optimization.
• Analyze data, track KPIs, and provide strategic recommendations.
• Manage budget allocations to maximize ROI and impact.
• Collaborate with product, sales, and creative teams for brand consistency.
• Identify new digital opportunities and emerging trends.
• Liaise with external agencies and technology partners.
• Ensure compliance with relevant regulations and best practices.
• Report performance insights to senior leadership.

Skills

Leadership

Strategic thinking

Digital marketing

Analytics

Education

Master's degree

Tools

Marketing automation platforms

CRM systems

Google Analytics

Adobe Analytics

Job description

Placements24 seeks a visionary Digital Marketing Lead to drive the company’s digital strategy from Rustenburg, North West. This senior role requires leading a team, shaping campaigns, and delivering measurable online growth in a fully remote setup.

You will own end-to-end digital programs across SEO, SEM, content, social, and email, collaborating with product, sales, and creative teams to maximize ROI and brand impact.