Remote Digital Marketing Lead – Growth & Strategy

Placements24; Kempton Park; Remote; ZAR 900,000 - 1,500,000; Full time

Job summary

Placements24 is seeking a results-oriented Remote Digital Marketing Manager to lead digital strategy initiatives across SA. You will design, implement, and optimize multi-channel campaigns to boost brand visibility, customer acquisition, and loyalty, while guiding a remote team.

The role demands a strategic thinker with hands-on expertise in SEO, SEM, content, email marketing, and marketing automation, plus strong analytics to drive measurable business outcomes for a globally distributed client

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or related field desired.
• Master’s degree or relevant certifications are a plus.
• 7+ years in digital marketing with leadership experience.
• Proven success with data-driven campaigns across channels.
• Expertise in SEO, SEM (Google/Bing Ads), social, content, and email marketing.

Responsibilities

• Oversee development and execution of digital marketing strategies including SEO/SEM, social, content, email, and affiliates.
• Manage and mentor a remote digital marketing team.
• Define KPIs and report performance with actionable insights.
• Conduct market research and competitor analysis to spot opportunities and threats.
• Manage the digital marketing budget to maximize ROI.
• Develop and maintain a robust content calendar across channels.
• Collaborate with sales, product, and creative teams to align marketing with business goals.
• Stay updated on trends and best practices and implement improvements.

Skills

Leadership/Management

Data-driven marketing

SEO

SEM

Social media marketing

Content marketing

Email marketing automation

Analytics tools

Marketing automation platforms

CRM systems

Education

Bachelor's degree in Marketing or related field

Master’s degree or relevant certifications

Tools

Google Ads

Bing Ads

HubSpot

Marketo

Google Analytics

Adobe Analytics

CRM systems

Job description

Placements24 is seeking a results-oriented Remote Digital Marketing Manager to lead digital strategy initiatives across SA. You will design, implement, and optimize multi-channel campaigns to boost brand visibility, customer acquisition, and loyalty, while guiding a remote team.

The role demands a strategic thinker with hands-on expertise in SEO, SEM, content, email marketing, and marketing automation, plus strong analytics to drive measurable business outcomes for a globally distributed client