Remote Content Marketing Lead: Strategy, SEO & Storytelling

Placements24; Randfontein; Remote; ZAR 600,000 - 960,000; Full time

Benefits offered by this job

Fully remote work arrangement

Performance-based incentives

Generous paid time off

Job summary

Placements24 is seeking an experienced Content Marketing Manager for a remote-first role in South Africa. You will shape the content strategy, lead creation across formats, and measure impact to drive business goals.

You will manage editorial calendars, optimize for SEO, and mentor junior creators while maintaining a consistent brand voice. This role emphasizes storytelling, collaboration, and cross-functional delivery.

Qualifications

• Bachelor's degree in Marketing, Journalism, Communications, English, or a related field.
• 5+ years in content marketing or related role.
• Proven track record of developing and executing successful content marketing campaigns.
• Exceptional writing, editing, and storytelling skills.
• Experience with SEO best practices and content optimization techniques.
• Proficiency in using CMS platforms and marketing automation tools.
• Strong analytical and project management skills.
• Remote-first work experience is desirable.

Responsibilities

• Develop and execute a comprehensive content marketing strategy aligned with business goals.
• Oversee creation of high-quality content across formats (blog posts, whitepapers, case studies, videos, social media).
• Manage editorial calendar and timely delivery of content across channels.
• Optimize content for SEO and user experience to drive organic traffic and engagement.
• Collaborate with SMEs, designers, and stakeholders to produce compelling narratives.
• Analyze content performance metrics and provide actionable insights for improvement.
• Lead and mentor junior content creators and freelancers.
• Ensure brand consistency and tone across all content.

Skills

Content strategy

SEO

CMS

Marketing automation

Editorial calendar

Team mentorship

Remote work

Education

Bachelor's degree in Marketing, Journalism, Communications, English

Tools

CMS platforms

Marketing automation tools

Job description

Placements24 is seeking an experienced Content Marketing Manager for a remote-first role in South Africa. You will shape the content strategy, lead creation across formats, and measure impact to drive business goals.

You will manage editorial calendars, optimize for SEO, and mentor junior creators while maintaining a consistent brand voice. This role emphasizes storytelling, collaboration, and cross-functional delivery.