Remote Brand Marketing Strategist

Placements24; Benoni; Hybride; ZAR 450 000 - 900 000; Plein temps

Résumé du poste

Placements24 is seeking a Brand Marketing Specialist to join their fully remote team. You will develop and execute brand strategies to elevate awareness, loyalty, and market position, translating brand vision into campaigns across channels.

The role collaborates with product, sales, and creative teams to ensure consistent messaging, manage brand assets, and analyze performance metrics. A strong portfolio and experience in digital marketing are a plus.

Qualifications

• Bachelor's degree in Marketing or related field.
• Proven experience in brand marketing or brand management.
• Strong branding, marketing strategies, and consumer behavior knowledge.
• Experience with integrated campaigns across channels.
• Excellent communication and presentation skills.
• Ability to work autonomously in a remote setting.

Responsabilités

• Develop and implement comprehensive brand strategies to build brand awareness, equity, and market share.
• Create compelling brand messaging and positioning for target audiences.
• Oversee development of marketing campaigns across multiple channels.
• Conduct market research and consumer insights analysis.
• Collaborate with product development, sales, and creative teams to ensure brand consistency.
• Manage brand assets and ensure adherence to guidelines.
• Monitor brand performance metrics and report on key indicators.
• Identify opportunities for brand partnerships and collaborations.
• Manage the brand's social media presence and digital engagement strategies.
• Stay abreast of industry trends and competitive landscape.
• Develop and manage brand marketing budgets.

Connaissances

Brand strategy

Consumer insights

Campaign management

Digital marketing

Formation

Bachelor's degree in Marketing, Business Administration, Communications

Description du poste

Placements24 is seeking a Brand Marketing Specialist to join their fully remote team. You will develop and execute brand strategies to elevate awareness, loyalty, and market position, translating brand vision into campaigns across channels.

The role collaborates with product, sales, and creative teams to ensure consistent messaging, manage brand assets, and analyze performance metrics. A strong portfolio and experience in digital marketing are a plus.