Remote B2B Copywriter & Marketing Coordinator

Purple Sales; Johannesburg; Remote; ZAR 240,000 - 360,000; Full time

Benefits offered by this job

Flexible remote role

Professional development

Competitive compensation

Job summary

Purple Sales Solutions is building a high-performance digital marketing team in South Africa. The role focuses on crafting outbound content, email sequences, scripts, and marketing briefs to drive lead generation for global clients.

The position requires a hands-on writer with B2B experience, HubSpot knowledge, and strong Excel analytics. Remote work is available, with collaboration across time zones and ongoing professional development.

Qualifications

• BA/BS in Business, Marketing, or CS.
• 2+ years in a B2B SDR content writer team, ideally B2B or agency.
• Experience managing sales/email engagement tools such as Lemlist, Apollo, Instantly, Salesloft, or Outreach.io.
• Proven weekly content production at scale.
• Competitor analysis skills.
• Understanding of sales processes and working within a sales environment.
• HubSpot knowledge (not necessarily advanced).
• Knowledge of integrating HubSpot with other tools via API, Zapier, or natively.

Responsibilities

• Creating Sales Development Materials for outbound Lead Generation campaigns.
• Creating Follow-up email templates.
• Creating Outbound Email sequences.
• Creating Call Scripts.
• Creating Marketing briefs and PDF sales content.
• Implementing emails in sequence tools such as Instantly and HubSpot.
• Developing and maintaining reports and dashboards to improve system usability.

Skills

B2B content writing

Content production

Competitor analysis

Sales process knowledge

Excel analytics

English writing

Word docs

Claude.ai

Education

BA/BS in Business, Marketing, or CS

Tools

HubSpot

Zapier

Instantly

Lemlist

Apollo

Salesloft

Outreach.io

Job description

Purple Sales Solutions is building a high-performance digital marketing team in South Africa. The role focuses on crafting outbound content, email sequences, scripts, and marketing briefs to drive lead generation for global clients.

The position requires a hands-on writer with B2B experience, HubSpot knowledge, and strong Excel analytics. Remote work is available, with collaboration across time zones and ongoing professional development.