Remote Automotive Marketing Specialist

Placements24; Soweto; Hybrid; ZAR 350,000 - 500,000; Full time

Benefits offered by this job

Competitive salary and bonuses

Flexible remote work schedule

Professional development and training

Collaborative team culture

Job summary

Placements24 is seeking a creative and data-driven Remote Automotive Marketing Specialist to develop and execute digital marketing strategies for nationwide customers, including Soweto. You will drive brand awareness, acquisition, and engagement through SEO, SEM, social media, email, and content marketing.

You will analyze performance data, optimize campaigns, and collaborate with sales, product development, and content teams to create compelling campaigns for car enthusiasts and potential

Qualifications

• Proven experience in digital marketing with a focus on automotive or e-commerce industries.
• Strong understanding of SEO, SEM, email marketing, and content marketing.

Responsibilities

• Develop, implement, and manage digital marketing campaigns across SEO, SEM, social media, email, and content marketing.
• Analyze campaign performance data, identify trends, and provide actionable insights to improve ROI.
• Create engaging marketing content tailored to automotive audiences.
• Collaborate with design, sales, and product teams to produce compelling assets.
• Manage the marketing budget and track KPIs.
• Stay up-to-date with digital marketing trends and automotive industry news.

Skills

Digital marketing

SEO

SEM

Social media

Content marketing

Email marketing

Analytics

Education

Bachelor's degree in Marketing/Communications

Tools

Google Analytics

Google Ads

Social media management tools

Job description

About the Role

Our client, a rapidly growing automotive e-commerce platform serving customers nationwide, including those in the Soweto region, is seeking a creative and data-driven Remote Automotive Marketing Specialist . You will be instrumental in developing and executing digital marketing strategies to drive brand awareness, customer acquisition, and engagement across various online channels. This role requires a deep understanding of the automotive market, expertise in digital marketing tools, and the ability to analyze campaign performance to optimize results. You will work closely with sales, product development, and content teams to create compelling campaigns that resonate with car enthusiasts and prospective buyers, all from a remote work environment.

Key Responsibilities

• Develop, implement, and manage innovative digital marketing campaigns across SEO, SEM, social media, email, and content marketing.
• Analyze campaign performance data, identify trends, and provide actionable insights to improve ROI.
• Create engaging and relevant marketing content tailored to the automotive audience.
• Collaborate with the design team to produce visually appealing marketing assets.
• Manage the marketing budget effectively and track key performance indicators (KPIs).
• Stay up-to-date with the latest digital marketing trends and automotive industry news.

Requirements

• Proven experience as a Marketing Specialist , with a focus on digital marketing, preferably within the automotive sector.
• Strong understanding of SEO, SEM, social media marketing, content marketing, and email marketing principles.
• Proficiency with digital marketing tools (e.g., Google Analytics, Ads platforms, social media management tools).
• Excellent analytical, written, and verbal communication skills.
• Ability to work independently and manage multiple projects effectively in a remote setting.
• Bachelor's degree in Marketing, Communications, or a related field is preferred.

Benefits

• Competitive salary and performance-based bonuses.
• Flexible remote work schedule and environment.
• Opportunities for professional development and training in cutting-edge marketing technologies.
• Contribute to shaping the future of online automotive sales and marketing.
• Collaborative and innovative team culture focused on achieving shared goals.