PPC & SEM Specialist (German) - Hybrid, Cape Town

Webrepublic; Cape Town; Hybrid; ZAR 300,000 - 540,000; Full time

Benefits offered by this job

Dynamic work environment

Projects with global brands

Learning from experts

Flat hierarchies

Hybrid work

Competitive compensation

Job summary

Webrepublic in Cape Town is seeking a PPC/SEM Specialist to manage online marketing campaigns for English and German-speaking clients. Your primary focus is lead generation with the aim of maximizing client ROAS and CPA, delivering data-driven insights and engaging performance reports.

The ideal candidate has 1–2 years SEA experience, proficiency with Google Ads and Google Analytics, and strong project management and client servicing skills.

Qualifications

• 1–2 years of experience in search engine marketing (SEA).
• Proficiency with Google Ads, Google Analytics, and other relevant tools.
• Experience in project management and client servicing.
• Knowledge of display/video advertising, app marketing, tracking, and reporting is a significant advantage.
• Strong affinity for data-driven work, numbers, and pragmatic solutions.

Responsibilities

• Manage online marketing campaigns for English and German-speaking clients.
• Lead generation focus with aims to maximise ROAS and CPA.
• Develop marketing concepts and analyse channels and formats.
• Transform insights into impactful reports and performance presentations.
• Collaborate with clients to formulate optimal solutions aligned with business objectives.

Skills

SEA

PPC

German fluency

English proficiency

Client servicing

Project management

Data-driven

Google Ads

Google Analytics

Education

Bachelor's Degree in Economics/Marketing/Communications

National Diploma/Higher Certificate

Tools

Google Ads

Google Analytics

Display/Video Advertising

Job description

Webrepublic in Cape Town is seeking a PPC/SEM Specialist to manage online marketing campaigns for English and German-speaking clients. Your primary focus is lead generation with the aim of maximizing client ROAS and CPA, delivering data-driven insights and engaging performance reports.

The ideal candidate has 1–2 years SEA experience, proficiency with Google Ads and Google Analytics, and strong project management and client servicing skills.