Partnership Team Lead

Betway Africa; Johannesburg; On-site; ZAR 900,000 - 1,300,000; Full time

Job summary

Betway Africa is seeking a Partnerships Team Lead in Melrose Arch, Johannesburg to drive growth across Africa. You will lead strategic partnerships, manage key stakeholders and collaborate with cross-functional teams to deliver campaigns that grow acquisition, engagement and profitability.

You will develop partnerships with Telcos, retailers and commercial partners, optimize agreements, and lead a team to achieve revenue objectives while traveling as needed to expand opportunities.

Qualifications

• Minimum 3 years' client-facing experience in Sales, Account Management or Partnerships.
• Previous team leadership experience.
• Strong sales and marketing background.
• Experience in digital marketing (banner advertising, SEO, SEM, Google Ads, social media).
• Demonstrated experience in negotiating commercial deals and measuring ROI.
• Strong analytical, negotiation and relationship management skills.
• Excellent verbal and written communication skills.
• Advanced proficiency in Microsoft Excel, Word, PowerPoint and Outlook.
• Ability to operate strategically while remaining hands-on and execution focused.
• Experience within the iGaming, sports betting, affiliate marketing or digital entertainment sectors.
• Strong interest and knowledge of Sports and Casino products.
• Experience attending industry conferences and developing commercial networks.
• Entrepreneurial mindset with a proactive approach to business development.

Responsibilities

• Lead and manage strategic partnerships across Africa with Telcos, retailers and other partners.
• Grow and maintain relationships with partners through engagement and meetings.
• Review and optimise commercial agreements for maximum value and performance.
• Develop and execute marketing campaigns and partnership strategies to grow customer base.
• Analyse campaign performance, monitor ROI and identify opportunities for improvement.
• Collaborate with Creative, Fraud Operations and Product teams on initiatives.
• Manage partnership budgets and ensure alignment with business objectives.
• Lead, mentor and support the Partnerships team with performance development.
• Identify new business opportunities and innovative partnership channels.
• Provide regular reporting and performance updates to senior stakeholders.
• Travel as required to support growth.

Skills

Client-facing experience

Team leadership

Sales and marketing background

Digital marketing

Negotiation and ROI measurement

Relationship management

Strategic partnerships

Cross-functional collaboration

Education

Tertiary qualification or equivalent

Tools

Microsoft Excel

Microsoft Word

Microsoft PowerPoint

Microsoft Outlook

Job description

Partnerships Team Lead Melrose Arch Johannesburg

Drive strategic partnerships and growth across Africa

We're looking for a Partnerships Team Lead to join our Affiliates team and play a key role in growing the Betway and Jackpot City brands across Africa. This is an exciting opportunity for a commercially minded relationship builder who thrives in a fast-paced environment and has a passion for partnerships, digital marketing and business growth.

You'll lead and support partnership initiatives, manage key stakeholder relationships and work closely with internal teams to deliver innovative campaigns that drive acquisition, engagement and profitability.

What You'll Do

• Build, develop and manage strategic partnerships across Africa, including Telcos, retailers and other commercial partners.
• Grow and maintain strong relationships with new and existing partners through regular engagement and face-to-face meetings.
• Review and optimise commercial agreements to ensure maximum value and performance.
• Develop and execute marketing campaigns and partnership strategies to grow the Betway and Jackpot City customer base.
• Analyse campaign performance, monitor ROI and identify opportunities for continuous improvement.
• Collaborate with cross-functional teams including Creative, Fraud Operations and Product teams to execute strategic initiatives.
• Manage partnership budgets and ensure alignment with business objectives.
• Lead, mentor and support the Partnerships team, driving performance and development.
• Identify new business opportunities and innovative partnership channels.
• Provide regular reporting and performance updates to senior stakeholders.
• Travel as required to support partnership growth and business development opportunities.

What You'll Bring

• Relevant tertiary qualification or equivalent practical experience.
• Minimum 3 years' client-facing experience in Sales, Account Management or Partnerships.
• Previous team leadership experience.
• Strong sales and marketing background.
• Experience in digital marketing, including banner advertising, SEO, SEM, Google Ads, social media and online marketing.
• Demonstrated experience in negotiating commercial deals and measuring ROI.
• Strong analytical, negotiation and relationship management skills.
• Excellent verbal and written communication skills.
• Advanced proficiency in Microsoft Excel, Word, PowerPoint and Outlook.
• Ability to operate strategically while remaining hands-on and execution focused.
• Experience within the iGaming, sports betting, affiliate marketing or digital entertainment sectors.
• Strong interest and knowledge of Sports and Casino products.
• Experience attending industry conferences and developing commercial networks.
• Entrepreneurial mindset with a proactive approach to business development.

Why Join Us?

• Be part of a dynamic, diverse and high-performing team.
• Work with leading brands in the online gaming and entertainment industry.
• Opportunity to shape partnership growth across the African market.
• Exposure to strategic projects and cross-functional collaboration.
• Join a fast-paced business focused on innovation and continuous growth.

If you're passionate about partnerships, digital marketing and driving commercial growth, we'd love to hear from you.