Media & Public Relations Officer - Upington

Placements24; Upington; On-site; ZAR 300,000 - 420,000; Full time

Benefits offered by this job

Medical aid

Retirement fund contributions

Job summary

Placements24 in Upington, Northern Cape, seeks a proactive Media & Public Relations Officer to shape the company’s public image. You will craft content, draft press materials, and build strong ties with local media and community stakeholders to boost brand awareness.

You will develop PR strategies, manage media inquiries, coordinate events, and monitor coverage to report on impact. A background in PR/Communications and excellent writing are essential for success in this regional role.

Qualifications

• Bachelor's degree in PR/Communications or related field.
• 2–4 years in PR, media relations, or communications.
• Excellent written and verbal communication with strong editing.
• Proven ability to build relationships with media professionals.
• Experience writing press releases and pitching stories.
• Familiarity with social media and digital tools.
• Strong organizational skills and attention to detail.
• Ability to work independently and manage multiple tasks.
• Understanding of Upington/Northern Cape media landscape is beneficial.
• Proactive, eager to learn and adaptable.

Responsibilities

• Develop and implement media and PR strategies.
• Build and maintain relationships with local journalists and community leaders.
• Write and edit press releases, newsletters, media kits, and other materials.
• Pitch stories and secure coverage in regional and national outlets.
• Monitor media coverage and report on impact and effectiveness.
• Respond to media inquiries and assist with information requests.
• Support PR events and community engagement activities.
• Assist crisis communication planning and response.
• Collaborate with internal teams to ensure consistent messaging.
• Maintain a up-to-date database of media contacts.

Skills

Excellent communication

Writing & editing

Media relations

Relationship building

Social media knowledge

Organizational skills

Independent worker

Crisis comms experience

Education

Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or related field

Tools

MS Office

Media monitoring tools

Job description

About the Role

Our client is looking for a dedicated and skilled Media & Public Relations Officer to join their team in Upington, Northern Cape . This role is central to managing the company's public image and communications, focusing on building strong relationships with local media and community stakeholders. You will be responsible for creating engaging content, drafting press materials, and implementing PR initiatives that enhance brand awareness and foster positive sentiment. The ideal candidate will possess excellent communication skills, a creative approach to storytelling, and a solid understanding of public relations principles within the regional context. This is a fantastic opportunity to contribute to a dynamic organization and grow your career in the heart of the Northern Cape .

Key Responsibilities

• Develop and implement effective media and public relations strategies.
• Build and maintain positive relationships with local journalists, media outlets, and community leaders.
• Write and edit press releases, newsletters, media kits, and other communication materials.
• Pitch stories and secure positive media coverage in regional and national publications.
• Monitor media coverage and report on its impact and effectiveness.
• Respond to media inquiries and assist with public information requests.
• Support the planning and execution of PR events and community engagement activities.
• Assist in the development of crisis communication plans and provide support during critical situations.
• Collaborate with internal teams to ensure consistent messaging and brand representation.
• Maintain an up-to-date database of media contacts and relevant stakeholders.

Requirements

• Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or a related field.
• 2-4 years of experience in public relations, media relations, or a communications role.
• Excellent written and verbal communication skills, with strong editing and proofreading abilities.
• Proven ability to build and maintain relationships with media professionals.
• Experience in writing press releases and pitching stories.
• Familiarity with social media platforms and digital communication tools.
• Strong organizational skills and attention to detail.
• Ability to work independently and manage multiple tasks effectively.
• Understanding of the Upington and broader Northern Cape communication landscape is beneficial.
• A proactive approach and a willingness to learn and adapt.

Benefits

• Our client offers a competitive salary, medical aid benefits, and retirement fund contributions.
• The role is based in our Upington, Northern Cape office, providing a stable and professional work environment.
• We are committed to employee development and offer opportunities for training and career advancement within the PR and communications field.