Marketing & Social Media Specialist

Chainlink Recruitment; Wes-Kaap; On-site; ZAR 180,000 - 260,000; Full time

Job summary

Chainlink Recruitment seeks a marketing professional to develop and implement marketing strategies aligned with business objectives and to create engaging content for Facebook, Instagram, LinkedIn, TikTok, X and YouTube.

You will plan and manage social media calendars, run digital campaigns, engage online communities, track performance metrics, and ensure brand consistency across teams while supporting events, promotions and PR initiatives.

Responsibilities

• Develop and implement marketing strategies aligned with business objectives
• Create engaging content for Facebook, Instagram, LinkedIn, TikTok, X, and YouTube
• Plan, schedule, and manage social media calendars
• Track social media trends to increase engagement and brand awareness
• Design and execute digital marketing campaigns, including email marketing and paid ads
• Create compelling copy, graphics, videos, and promotional materials
• Engage with online communities and respond to customer inquiries
• Track, analyse, and report on marketing performance metrics
• Work with sales, customer service, and management to ensure brand consistency
• Assist with event marketing, promotions, and PR initiatives
• Stay updated on industry trends, emerging technologies, and best practices

Job description

Key Responsibilities

• Develop and implement marketing strategies aligned with business objectives




• Create engaging content for Facebook, Instagram, LinkedIn, TikTok, X, and YouTube




• Plan, schedule, and manage social media calendars




• Track social media trends to increase engagement and brand awareness




• Design and execute digital marketing campaigns, including email marketing and paid ads




• Create compelling copy, graphics, videos, and promotional materials




• Engage with online communities and respond to customer inquiries




• Track, analyse, and report on marketing performance metrics




• Work with sales, customer service, and management to ensure brand consistency




• Assist with event marketing, promotions, and PR initiatives




• Stay updated on industry trends, emerging technologies, and best practices