Marketing Manager

redember-recruitment; Wes-Kaap; On-site; ZAR 650,000 - 900,000; Full time

Job summary

Red Ember Recruitment is seeking a Marketing & Communications Manager to lead the brand strategy across hospitality, golf and lifestyle sectors. This professional will own marketing, communications and digital channels to drive engagement, customer experience and revenue growth while ensuring consistent brand messaging across all touchpoints.

This hands-on role blends strategic thinking with creative execution and requires strong collaboration with multiple stakeholders, projects and platforms

Qualifications

• Recognised degree or diploma in Marketing, Communications, Public Relations, Business Administration (Marketing) or a related field.
• 3–5 years’ progressive experience in marketing, communications or brand management.
• Proven experience managing digital marketing channels.
• Experience managing social media platforms, website content and email marketing.
• Proven experience writing, editing and proofreading marketing content.
• Experience developing and implementing marketing campaigns.
• Strong understanding of brand management and marketing communications.
• Excellent written and verbal communication skills.
• Strong interpersonal and relationship-building skills.
• Excellent attention to detail and accuracy.
• Strong organisational and project management skills.
• Ability to manage multiple priorities and deadlines.
• Ability to work independently while also contributing effectively within a team.

Responsibilities

• Lead and manage the organisation’s brand, ensuring a consistent identity.
• Develop and implement the marketing and communications strategy.
• Drive brand awareness, engagement and positioning.
• Plan, create and publish high-quality marketing collateral.
• Coordinate and manage internal and external marketing initiatives.
• Ensure all activity aligns with brand standards.
• Manage the organisation’s digital presence (website, social media, email).
• Develop, implement and optimise lead-generation campaigns.
• Create engaging content across multiple platforms.
• Write, edit and proofread marketing materials.
• Coordinate content creation and maintain a content calendar.
• Manage public relations and strengthen brand reputation.
• Attend events to capture photography/video content and market exposure.
• Engage stakeholders and cross-promote with business units.
• Monitor, analyse and report on marketing effectiveness.

Skills

Marketing

Communications

Brand management

Digital marketing

Content creation

Stakeholder management

Project management

Education

Degree/diploma in Marketing/Communications/Public Relations/Business Administration

Job description

Red Ember Recruitment is currently recruiting for an exciting opportunity for a Marketing & Communications Manager to join a premium organisation within the hospitality, golf and lifestyle sector.

We are looking for a dynamic, creative and commercially minded marketing professional who can take ownership of the organisation’s marketing, communications and brand strategy.

The successful candidate will play a key role in strengthening the brand, driving member and visitor engagement, enhancing the customer experience, supporting revenue growth and ensuring consistent, high-quality communication across all channels.

This is a hands-on role suited to someone who enjoys combining strategic marketing with creative execution and who is confident managing multiple stakeholders, projects and communication platforms.

Marketing & Brand Management: Lead and manage the organisation’s brand, ensuring a consistent and compelling brand identity across all marketing and communication channels. Develop and implement the marketing and communications strategy in line with business objectives. Drive brand awareness, engagement and positioning. Plan, create and publish high-quality marketing collateral. Coordinate and manage internal and external marketing and communication initiatives. Ensure all marketing activity aligns with established brand standards and guidelines.

Digital Marketing: Manage the organisation’s digital presence, including: Website, Social media platforms, Email marketing, Digital campaigns. Develop, implement and optimise lead-generation and promotional campaigns. Ensure digital content remains current, engaging, relevant and on brand. Monitor digital engagement and campaign performance. Identify opportunities to improve digital reach, engagement and conversion.

Content & Communications: Create engaging marketing and communications content across multiple platforms. Write, edit and proofread: Newsletters, Promotional material, Website content, Social media content, Digital communications, Marketing collateral. Ensure all written communication maintains a professional and consistent brand tone. Coordinate content creation and maintain an effective marketing content calendar.

Public Relations & Reputation Management: Manage and enhance the organisation’s public relations profile. Develop positive relationships with members, customers, guests, staff and the wider community. Support initiatives that strengthen brand reputation and public awareness. Ensure communication is professional, accurate and aligned with the organisation’s brand values.

Events & Content Creation: Attend events and activations to capture relevant photography, video and other content. Ensure events and initiatives receive appropriate marketing exposure. Develop content for newsletters, social media, websites and other marketing channels. Coordinate with photographers, designers, agencies and other external suppliers where required.

Stakeholder Engagement: Build strong relationships with internal and external stakeholders. Work closely with management and operational teams to understand marketing requirements. Collaborate with relevant business units to identify opportunities for cross-promotion and increased engagement. Understand customer and stakeholder needs and use these insights to improve marketing initiatives and engagement.

Reporting & Analytic: Monitor, analyse and report on the effectiveness of marketing campaigns and communication activities. Track relevant marketing and digital performance indicators. Evaluate campaign results and recommend improvements. Use data and market insights to support future marketing decisions. Report on marketing activity, engagement and campaign performance to management.

Requirements

Recognised degree or diploma in Marketing, Communications, Public Relations, Business Administration (Marketing) or a related field.

3–5 years’ progressive experience in a marketing, communications or brand management role.

Proven experience managing digital marketing channels.

Experience managing social media platforms, website content and email marketing.

Proven experience writing, editing and proofreading marketing content.

Experience developing and implementing marketing campaigns.

Strong understanding of brand management and marketing communications.

Excellent written and verbal communication skills.

Strong interpersonal and relationship-building skills.

Excellent attention to detail and accuracy.

Strong organisational and project management skills.

Ability to manage multiple priorities and deadlines.

Ability to work independently while also contributing effectively within a team.