Marketing Manager

Bidvest Prestige; Gauteng; On-site; ZAR 900,000 - 1,200,000; Full time

Job summary

Bidvest Prestige seeks a Marketing, Brand & Communications leader to develop and execute a comprehensive strategy across all channels. You will enhance brand images, oversee campaigns, social media, proposals and internal/external communications in support of growth objectives.

Ideal candidates will bring 5+ years in marketing, branding, and digital communications, with strong budgeting, copy and design skills. The role is based in Gauteng with on-site responsibilities.

Qualifications

• Bachelor’s degree or ND in Marketing or related field.
• Matric (Senior Certificate).
• Experience in marketing, branding and communications.
• Experience in digital marketing and events.
• Strong budget management and copy/branding skills.

Responsibilities

• Develop and implement the marketing, brand and communications strategy.
• Manage marketing budgets and agency relationships.
• Coordinate campaigns across media including digital and print.
• Lead content creation and branding for collateral.
• Analyse market trends and report KPIs.
• Support sales with proposals and presentations.

Skills

Marketing knowledge

Branding expertise

Communications skills

Digital marketing

Graphic design

Negotiation skills

Relationship building

Education

Bachelor’s Degree in Marketing

National Diploma in Marketing

Matric

Tools

MS Word

MS PowerPoint

MS Excel

MS Outlook

MS Publisher

Adobe Creative Suite

Job description

About the Role:

Responsible for leading & executing the marketing, brand & communications strategy, through continually enhancing the company’s various brand images; increasing brand awareness, ensuring efficient & appropriate advertising exposure, developing the appropriate social media strategy & campaigns, managing & performing all internal & external communications initiatives

Awareness and Compliance with the Company’s Quality, Health & Safety and Environmental Management Systems.

Key Responsibilities:

Marketing:

• Planning,developing&implementingan effectivemarketing, brand&communication strategy&thesubsequentcampaigns.
• Using the full marketing mix for the company’s marketing communications
• Manage the quality&standards of copy and branding for all marketing collateral, bids&proposal documents, presentations, external&internal communications in all media formats including brochures, letters, emails, websites& social media
• Recommend creative, unique&effective selling techniques based on researched market analysis
• Manage&monitoringongoingspendagainst the budget, keepingaccuraterecords&highlighting where variances occur
• Collate&analyseinformation on the current markets &advisethe Company on the marketbehaviour& and future buying trends
• Provideaccurate&timelyforecasts throughutilisingappropriate outsourcingtools and processes, andmaintainingrelevant information on prospective Clients
• Identifyingnew growth opportunities by market segments

Branding & Communications:

• Implementation ofthe company’sbrand&communication strategies
• Ensure brand&communication activity is developed&managed with the audience in mind and the Company’s values, strategicobjectivesandcustomer relationship strategy
• On-goingmeasuringofbrand&communicationactivity to improve results&maximisethe return to the company. Ensuring that the appropriate&relevant information is gathered and sharedin a timely mannertoaideorganisationaldecision-making
• Ability to achieve definedobjectivesthrough explicit KPIs agreed with Sales&Marketing leadership. Able to adopt the agreed vision&mission of theorganisationto ensureoutputs areconsistent withorganisationalstrategy.
• Take ownership&maintainof the company’s corporate identity manual&ensure that it is directives and guidelines always adhered by thecompany and its representatives
• Supporting the Sales&Marketing team&group EXCO with all their desktop publishing requirements including but not limited to customer proposals& presentations
• Management of the brand&communicationsbudget to ensure that it is implemented on theappropriate initiativesand within its parameters.
• Does all the designs, visuals,websiteand deals with marketing agencies
• Does all the content management
• Does all the business campaigns, conceptdevelopmentand execution
• Does all the businessthoughtleadership articles
• Develops all the SMMEs brand development, marketing plan andassistwith the Sales & Business Plan
• Coordinates the business SMScommunication

Reporting:

• Provide a report on a monthly and quarterly basisofBrand and Communications activities and initiatives.
• InboundLeadProgressreporton a weekly basis and monthly basis

Requirements:

• Experience in marketing, communcations, event planning and promotions.
• Experience in developing & implementing marketing brand communication.
• Strong experience in budget management and branding of marketing collateral, bids and proposals.
• Minimum5 Years’relevantexperience inMarketing,Branding&Communications, Digital Marketing

• StrongMarketing, Branding & Communications knowledge,Graphic Design, Digital Marketing
• MS Word, MS PowerPoint, MS Excel, MSOutlook, MS Publisher, Graphic Design (Full Adobe Suit) (advanced skill level)
• Ability & DesireToSell
• People& Task Orientated
• Customer/Client Focused
• Teamwork
• Result Oriented
• Assertiveness
• Negotiation Skills
• Relationship Building
• Attention To Detail
• ActionOrientated
• Interactive Reasoning
• Good Listening Skills
• Stress Tolerant
• Planning & Scheduling
• ExcellentOral Communication
• Excellent Written Communication
• StrongCommercial Acumen
• Creative& Innovative

Preferred Qualifications:

• Bachelor’s Degree or National Diploma in Marketing
• Matric (Senior Certificate)
• Valid Driver’s License

We are an equal opportunity employer and welcome applications from all qualified individuals. We are committed to complying with the Employment Equity Act and fostering an inclusive workplace that values diversity.