Marketing Copywriter

Codekeeper; South Africa; Remote; ZAR 180,000 - 320,000; Full time

Job summary

Codekeeper is seeking a Marketing Copywriter to craft high-performing marketing copy across websites, emails, and campaigns. You will translate business goals into clear, conversion-focused content while applying SEO, CRO, and data-driven iteration to improve results.

This remote-first role offers opportunities to collaborate with design and development teams and to shape the brand voice across channels.

Qualifications

• Excellent copywriting with a focus on clarity and conversion.
• Strong editing and proofreading abilities with a high quality bar.
• Deep understanding of SEO best practices and search intent.
• Experience writing for conversion, including landing pages, funnels, and CTAs.
• Ability to analyze content performance and iterate effectively.

Responsibilities

• Write high-quality, conversion-focused copy for websites, landing pages, emails, and campaigns.
• Create CTAs, sales collateral, and funnel content designed to drive action.
• Produce SEO-optimized content aligned with search intent and readability.
• Develop and refine landing pages with CRO focus.
• Collaborate with marketing, design, and development teams to execute campaigns.

Skills

Copywriting

Editing & proofreading

SEO & CRO

Content analytics

AI tools

Tools

HubSpot

Figma

Job description

Marketing Copywriter

Codekeeper is looking for a sharp, detail-oriented Marketing Copywriter with a strong grasp of modern web marketing - and a passion for writing that drives results. If you thrive in a fast-paced environment where your words directly influence performance, conversions, and brand perception, this role is for you.

We're looking for a highly skilled writer who can balance creativity with precision - someone who not only produces compelling copy but also understands how to structure, optimize, and refine content for maximum impact. You'll take ownership of key marketing assets, working hands-on across campaigns while continuously improving performance through iteration and insight.

We're accepting applications for the next two months and will fill the position as soon as we've found the perfect match.

About the Role

As a Marketing Copywriter, you'll work across multiple projects with a strong focus on crafting high-performing marketing copy. You will be responsible for producing, refining, and optimizing content that aligns with business objectives and drives measurable results.

This role goes beyond writing - you’ll be expected to understand search intent, apply SEO and CRO principles, analyze performance, and continuously improve output. In our fast-paced environment, you won’t just deliver copy - you’ll actively shape and elevate how we communicate as a brand.

What You’ll Be Doing

Write and Optimize:

• Create high-quality, conversion-focused copy for websites, landing pages, emails, and campaigns
• Write compelling CTAs, sales collateral, and funnel content designed to drive action
• Produce SEO-optimized content aligned with search intent and structured for readability and performance
• Develop and refine landing pages with a strong focus on conversion rate optimization (CRO)
• Use AI tools effectively

Edit and Elevate:

• Edit and refine content to ensure clarity, consistency, and high quality
• Maintain and enforce a consistent brand voice across all channels
• Apply strong attention to detail across all deliverables

Analyze and Improve:

• Monitor content performance and identify opportunities for improvement
• Iterate on copy based on data, testing, and insights
• Continuously optimize messaging to improve engagement and conversion rates

Collaborate and Deliver:

• Work closely with marketing, design, and development teams to execute campaigns
• Manage briefs effectively and ensure alignment across stakeholders
• Balance speed and quality, delivering strong work within tight timelines
• Contribute to a culture of high standards and continuous improvement

Why Codekeeper?

Codekeeper was founded by tech industry professionals to revolutionize software escrow for the cloud era. We offer state-of-the-art disaster recovery solutions that mitigate third-party risks in business operations. As a remote-first company with a central office in The Hague, we prioritize a healthy, resilient organization to support the development of our robust app.

codekeeper.co

What You Can Expect

• Passionate and fun-loving colleagues
• Startup mindset with ample opportunities for growth
• Regular team activities and gatherings
• Comprehensive onboarding process with a dedicated ramp-up period
• A supportive team that values open communication and direct feedback
• A chance to excel in your career and make a difference

About You

• Excellent copywriting skills with a strong focus on clarity and conversion
• Strong editing and proofreading abilities, with a high bar for quality
• Deep understanding of SEO best practices and search intent
• Experience writing for conversion, including landing pages, funnels, and CTAs
• Ability to analyze content performance and iterate effectively
• Skilled at using AI tools strategically
• Strong attention to detail and ability to maintain brand voice consistently
• Comfortable working cross-functionally with design and development teams
• Able to manage multiple projects and deliver quickly without sacrificing quality
• Pragmatic, organized, and solution-oriented

Additional Requirements

• 3+ years of experience in copywriting, content marketing, or similar roles
• Experience with HubSpot and Figma is a plus
• Proficiency in English (written and verbal)
• Strong organizational and analytical skills
• Ability to adapt, prioritize, and perform in a fast-paced environment

Additional Info

Job Location: Remote (LI-Remote)

Join us to shape the future of software escrow!