Marketing Coordinator - Luxury Tourism

Placements24; Sandton; Hybrid; ZAR 240,000 - 360,000; Full time

Benefits offered by this job

Hybrid work model

Bonus potential

Exclusive luxury experiences

Professional development

Sophisticated work environment

Job summary

Placements24 is seeking a Marketing Coordinator in Sandton to support luxury tourism campaigns. You will craft content, manage digital channels, and collaborate with sales, product, and agencies to boost brand visibility and engagement. Hybrid flexibility supports campaign management and events.

The ideal candidate has a marketing degree, experience in luxury or tourism, and strong writing and analytics skills. A dynamic, client-focused environment awaits in a premium travel setting.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.
• Experience as a Marketing Coordinator or similar role, preferably in luxury goods or tourism.
• Strong understanding of digital marketing, including SEO, SEM, and social media.
• Excellent writing, editing and content creation skills.
• Proficiency in marketing software and analytics tools.
• Ability to work collaboratively and manage projects with hybrid remote capabilities.

Responsibilities

• Assist in developing and implementing integrated marketing campaigns across channels (digital, social, print).
• Create engaging content including website copy, social posts, brochures and newsletters.
• Manage social media accounts, monitor online conversations, engage followers.
• Coordinate marketing events, familiarization trips, and promotional activities.
• Track campaign performance and report data to identify trends and improvements.
• Conduct market research on competitors and luxury tourism trends.

Education

Bachelor's degree in Marketing, Communications, or related field

Job description

About the Role

Our client is seeking a creative and results-oriented Marketing Coordinator to support their high-end Luxury Tourism ventures in Sandton . This role is essential for developing and executing marketing strategies that enhance brand visibility and attract discerning clientele. While requiring on-site collaboration and event support, the role incorporates hybrid flexibility for campaign management and content creation. The ideal candidate possesses strong digital marketing skills, an understanding of the luxury market, and a talent for crafting compelling narratives that resonate with affluent travelers. You will work closely with sales, product development, and external agencies to drive engagement and achieve marketing objectives for our client's exclusive travel offerings.

Key Responsibilities

• Assist in the development and implementation of integrated marketing campaigns across various channels (digital, social media, print).
• Create engaging and high-quality content, including website copy, social media posts, brochures, and email newsletters.
• Manage social media accounts, monitor online conversations, and engage with followers.
• Coordinate marketing events, familiarization trips, and promotional activities.
• Track and report on marketing campaign performance, analyzing data to identify trends and opportunities for improvement.
• Conduct market research to identify competitor activities and emerging trends in the luxury tourism sector.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience as a Marketing Coordinator or similar role, preferably in the luxury goods or tourism industry.
• Strong understanding of digital marketing principles, including SEO, SEM, and social media marketing.
• Excellent writing, editing, and content creation skills.
• Proficiency in marketing software and analytics tools.
• Ability to work collaboratively in a team and manage projects with hybrid remote capabilities.

Benefits

• Competitive salary and potential for bonuses.
• Hybrid work model offering flexibility.
• Access to exclusive luxury travel experiences and industry events.
• Opportunities for professional development and skill enhancement.
• A stimulating and sophisticated work environment.