Marketing Coordinator

Life & Brand Portfolio; Johannesburg; In loco; ZAR 240.000 - 360.000; Tempo pieno

Descrizione del lavoro

Life & Brand Portfolio is seeking a proactive Marketing Coordinator based in Johannesburg to support the marketing and brand development of Mama Samba and Paradiso. You will manage communications and coordinate campaigns, events and partnerships with casinos, malls and property partners across South Africa.

The role requires juggling multiple projects, building strong relationships, and ensuring consistent execution of marketing activities across the portfolio.

Competenze

• Qualification in Marketing, Communications or a related field.
• Experience coordinating campaigns, events or brand activations.
• Excellent written and verbal communication skills.
• Strong organisational abilities with attention to detail.
• Proficiency in Microsoft Office (Excel, PowerPoint, Outlook).

Mansioni

• Coordinate marketing plans for Mama Samba and Paradiso in Johannesburg.
• Develop campaigns, promotions, events and brand activations.
• Coordinate social media content and digital marketing assets.
• Ensure brand consistency across materials and channels.
• Identify opportunities with casinos, malls and partners.
• Track budgets, timelines and campaign performance.
• Provide reports and feedback on initiatives.

Conoscenze

Campaign coordination

Stakeholder management

Social media

Communication skills

Project management

Travel willingness

Formazione

Marketing/Communications qualification

Strumenti

Microsoft Office

Descrizione del lavoro

Life & Brand Portfolio is seeking a proactive, organised and creative Marketing Coordinator to support the marketing and brand development of Mama Samba and Paradiso in Johannesburg, while managing communication and marketing coordination with casinos, shopping malls and other key property partners across South Africa where Life & Brand venues operate.

The successful candidate will be Johannesburg-based and responsible for coordinating local marketing initiatives, campaigns, events, promotions and partnerships, while ensuring effective communication between Life & Brand Portfolio, its venues and external stakeholders.

This role requires someone who can manage multiple projects simultaneously, build strong relationships, identify marketing opportunities and ensure the consistent execution of marketing activities across the portfolio.

Company: Life & Brand Portfolio

Location: Johannesburg, Gauteng

Department: Marketing

Reports to: Group Marketing Manager

Job Purpose

Life & Brand Portfolio is seeking a proactive, organised and creative Marketing Coordinator to support the marketing and brand development of Mama Samba and Paradiso in Johannesburg, while managing communication and marketing coordination with casinos, shopping malls and other key property partners across South Africa where Life & Brand venues operate.

The successful candidate will be Johannesburg-based and responsible for coordinating local marketing initiatives, campaigns, events, promotions and partnerships, while ensuring effective communication between Life & Brand Portfolio, its venues and external stakeholders.

This role requires someone who can manage multiple projects simultaneously, build strong relationships, identify marketing opportunities and ensure the consistent execution of marketing activities across the portfolio.

Key Responsibilities

1. Brand Marketing and Campaign Coordination

• Coordinate and implement marketing plans for Mama Samba and Paradiso in Johannesburg.
• Assist with the development and execution of marketing campaigns, promotions, events and brand activations.
• Coordinate social media content, digital marketing requirements, creative assets and campaign deliverables in collaboration with the wider marketing team.
• Ensure brand consistency across all marketing materials, communications and promotional activities.
• Identify opportunities to increase brand awareness, drive foot traffic, generate bookings and support revenue growth.
• Assist with the planning and execution of seasonal campaigns, special occasions and key trading periods.

2. Casino, Shopping Mall and Property Relationships

• Act as a key point of contact for casinos, shopping malls and other property partners nationally where Life & Brand Portfolio venues are located.
• Manage ongoing communication with property marketing teams, casino management, centre management and relevant stakeholders.
• Coordinate joint marketing initiatives, promotional opportunities, events and campaigns with property partners.
• Identify opportunities for brand exposure through mall and casino marketing platforms, including digital screens, newsletters, social media, events and other available advertising channels.
• Ensure that Life & Brand venues take advantage of relevant marketing opportunities offered by property partners.
• Coordinate the submission of marketing materials, campaign information, promotional offers and event details within agreed deadlines.
• Build and maintain positive working relationships with external stakeholders to strengthen partnerships and maximise brand visibility.
• Communicate relevant marketing opportunities, requirements and updates to internal teams and venue management.

3. Events and Activations

• Coordinate marketing events, promotional activations and brand experiences for Mama Samba and Paradiso.
• Liaise with venue teams, suppliers, agencies and external partners to ensure successful execution.
• Assist with event planning, promotional materials, guest engagement initiatives and on-site branding.
• Coordinate participation in casino and shopping mall events, campaigns and promotional programmes.
• Monitor event outcomes and compile feedback and performance reports to assess effectiveness.

4. Digital Marketing and Content Coordination

• Coordinate the delivery of social media content, campaign assets, photography and other marketing materials.
• Work with internal digital and creative teams to ensure content is delivered accurately and on schedule.
• Assist with updating venue information, promotional details and marketing content across relevant platforms.
• Ensure that campaigns and promotions are communicated consistently across appropriate digital and physical channels.
• Monitor campaign engagement and provide feedback on opportunities to improve performance.

5. Internal Communication and Stakeholder Management

• Maintain clear and consistent communication between the marketing department, venue management, operations teams and external partners.
• Ensure venue teams are informed of upcoming campaigns, promotions, events and marketing requirements.
• Follow up on outstanding requests, approvals, creative deliverables and campaign deadlines.
• Attend relevant meetings and provide updates on marketing activities, upcoming initiatives and potential opportunities.
• Build collaborative relationships with colleagues and stakeholders across the Life & Brand Portfolio.

6. Administration, Reporting and Budget Coordination

• Maintain marketing calendars, campaign schedules, event trackers and stakeholder contact databases.
• Assist with coordinating marketing budgets, purchase orders, supplier quotations and invoices where required.
• Track campaign deliverables and ensure that marketing activities are completed within agreed budgets and timelines.
• Compile campaign recaps, event reports and performance summaries.
• Maintain organised records of property marketing opportunities, partnerships, campaign activity and results.
• Provide regular updates to the Marketing Manager on progress, challenges and opportunities.

Minimum Requirements

• Relevant qualification in Marketing, Communications, Public Relations, Events Management or a related field.
• Previous experience in a marketing coordination or similar role.
• Experience coordinating campaigns, events, promotions or brand activations.
• Strong written and verbal communication skills.
• Excellent organisational and administrative abilities, with strong attention to detail.
• Proficiency in Microsoft Office, particularly Excel, PowerPoint and Outlook.
• Familiarity with social media platforms and digital marketing processes.
• The ability to manage multiple projects and deadlines simultaneously.
• A valid driver's licence and willingness to travel when required.

Advantageous Experience

• Experience in the hospitality, restaurant, entertainment, lifestyle or retail sectors.
• Experience working with shopping centres, casinos, property marketing teams or multi-site businesses.
• Experience coordinating promotional partnerships and co-marketing initiatives.
• Familiarity with marketing reporting, campaign budgets and supplier management.

Key Competencies

• Relationship management: Able to establish and maintain positive relationships with internal and external stakeholders.
• Communication: Confident, professional and clear when communicating with venue teams, property partners and suppliers.
• Organisation: Strong project coordination skills and the ability to manage competing priorities.
• Proactivity: Takes initiative, identifies opportunities and follows through on tasks without constant supervision.
• Attention to detail: Ensures that campaign information, creative materials and communications are accurate and delivered on time.
• Problem-solving: Able to respond to changing requirements and find practical solutions.
• Teamwork: Works collaboratively with marketing, operations and venue teams.
• Adaptability: Comfortable working in a fast-paced hospitality environment with multiple brands and stakeholders.

Measures of Success

• Effective coordination and execution of marketing activities for Mama Samba and Paradiso.
• Consistent, timely communication with casino and shopping mall partners nationally.
• Increased utilisation of property marketing opportunities and collaborative campaigns.
• Successful delivery of marketing campaigns, promotions, events and activations.
• Strong internal stakeholder relationships and effective communication with venue teams.
• Accurate reporting, organised administration and adherence to campaign deadlines and budgets.
• A measurable contribution to brand awareness, venue traffic, bookings and promotional performance.

Additional Information

This is a Johannesburg-based position, with primary responsibility for Mama Samba and Paradiso in Johannesburg and national responsibility for coordinating communication and marketing opportunities with casino and shopping mall partners across the Life & Brand Portfolio.

The successful candidate will need to be comfortable working across multiple brands, engaging with stakeholders at different levels and supporting marketing initiatives that contribute to the commercial performance and visibility of the portfolio.

PLEASE NOTE THAT PREFERENCE WILL BE GIVEN TO CANDIDATES FROM A PREVIOUSLY DISADVANTAGED BACKGROUND, IN TERMS OF OUR COMMITMENT TO EMPLOYMENT EQUITY.

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